Business Development - Inside Sales Manager

Overview

The HearingLife Onsite Senior Care Business Development Inside Sales Manager owns the full new-business sales cycle for OSC, from identifying and qualifying leads through securing leadership meetings, presenting OSC’s value proposition, obtaining signed agreements, and coordinating a successful go-live. The highest priority is consistently securing OSC Pitch Meeting with senior-level decision makers and converting into new partnerships. This role combines disciplined prospecting, consultative selling, pipeline management, contract follow-through, and cross-functional launch coordination.

Responsibilities

Leadership Meeting Generation, Securing Partnership, and Prospecting Build and manage a targeted prospect list of *Senior Living Communities (SLC), with a focus on Skilled Nursing and Adult Day Care that have Medicaid residents. (*nursing long term care, assisted living, memory care, CCRC, adult day care). Use phone, email, LinkedIn, referrals, industry associations, conferences, and account-based outreach to secure meetings with key decision makers, such as owners, executives, regional operators, Administrators, and Director of Nursing-DON, and Social Workers-SW. Develop multi-touch outreach campaigns tailored to each organization, market, and leadership audience. Meet or exceed activity and outcome expectations for executive meetings scheduled, qualified opportunities created, and pipeline value. Lead Qualification and Opportunity Management Research each prospect and assess organizational fit, decision makers, resident population, current provider model, service needs, timing, and implementation feasibility. Conduct discovery conversations to confirm hearing care needs, stakeholders, barriers, competition, and next steps. Prioritize high-potential opportunities and maintain accurate stages, contacts, activities, probability, next actions, and expected close dates in the CRM. Disqualify poor-fit leads quickly and maintain disciplined follow-up on viable opportunities. Sales Presentations and Agreement Execution Lead virtual presentations that communicate the OSC value proposition, customized to delight and convince decision makers. Address objections, create urgency, align stakeholders, and advance each opportunity toward a clear decision. Coordinate OSC Provider Agreement as required, legal review, signatures, and other required documentation through completion. Go-Live Ownership and Handoff Remain accountable after signature to ensure the partnership progresses to implementation and go-live. Coordinate a structured handoff to OSC team and Senior Living Community; confirm launch requirements, facility contacts, communication plans, resident enrollment activities, target dates, and ownership of open items. Monitor launch readiness, resolve barriers, and stay engaged through successful go-live and early stabilization. Collaboration and Reporting Partner with OSC team and Senior Living Community to move opportunities efficiently to launch. Provide accurate forecasts, pipeline reviews, conversion reporting, and risk escalation to leadership. Share market intelligence, competitive insights, and prospect feedback to improve targeting, messaging, and the sales process. Continuously improve talk tracks, outreach sequences, presentation materials, and conversion practices. Performance Measures Qualified leadership meetings secured and completed Qualified pipeline value, stage progression, and forecast accuracy Signed agreements and new locations or partnerships won CRM accuracy, next-step discipline, and follow-up timeliness

Qualifications

Bachelor's degree in business, marketing, healthcare administration, communications, or a related field preferred; equivalent relevant experience considered. Ten or more years of inside sales, business development, or consultative B2B sales experience; hearing care or senior living experience required. Demonstrated success prospecting into executive and operational leadership and securing decision-maker meetings. Proven ability to manage a full sales cycle involving multiple stakeholders, agreements, and implementation dependencies. Strong discovery, presentation, negotiation, objection-handling, and closing skills. Proficiency with Microsoft 365, CRM platforms such as Dynamics 365 or Salesforce, LinkedIn, and virtual presentation tools. Highly organized, persistent, accountable, and comfortable working in a performance-driven environment. Preferred Attributes Executive presence with a warm, credible, and persuasive communication style. Comfort discussing resident outcomes, care-team efficiency, access to care, and operational value. Strong follow-through and ability to coordinate across teams without losing ownership of the customer outcome. Analytical mindset and ability to use pipeline data to prioritize effort and improve conversion. Passion for expanding access to high-quality onsite care for older adults. We are an Equal Opportunity / Affirmative Action employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, sex, national origin, disability, or protected veteran status #HearingLife_US