Digital Marketer

Description Digital Marketer Philadelphia, PA | Healthcare Industry | $70,000 – $80,000 per year Remote - Full-Time | Work Hours: M to F 9:00 AM - 5:00 PM EST Role Overview Gotham Enterprises Ltd is a Healthcare Jobsite and Career Marketplace where Healthcare Professionals don't just look for Jobs but Manage their Careers. As a full-time Digital Marketer, you will be responsible for developing, implementing, and optimizing online marketing campaigns that drive traffic, engagement, and conversions. You will play a key role in growing our brand presence and ensuring our Job Site platform, Gotham Enterprises Ltd, is the go-to destination for healthcare professionals. Objective: To Drive Significant Organic & Paid Web Traffic to our Platform Key Responsibilities - Plan and execute digital marketing campaigns across multiple channels (SEO, SEM, social media, email, and content marketing). - Monitor campaign performance and optimize for ROI. - Develop engaging content strategies to attract healthcare job seekers and employers. - Manage paid advertising campaigns (Google Ads, LinkedIn, Facebook, etc.). - Track, analyze, and report on digital marketing metrics. - Stay up-to-date with digital marketing trends and best practices. Requirements - Bachelor’s degree in Marketing, Communications, Advertising, Public Relations, English or related field. - 5+ years of experience in digital marketing (Job Board, healthcare or recruitment industry experience is a plus). - Strong knowledge of SEO, SEM, Google Analytics, and social media platforms. - Proven track record of managing paid campaigns and driving measurable results. - Excellent written and verbal communication skills. - Creative thinker with strong analytical skills. Benefits - Competitive salary: $70,000 – $80,000 annually + Benefits + 21 days PTO. - Opportunity to work in a mission-driven healthcare industry. - Collaborative and supportive team environment. - Professional growth and career development opportunities