Digital Marketer

💼 Digital Marketer 🌎 LatAm 🏠 Remote About reputed company reputed company is a fast-moving AI and software engineering firm serving enterprise clients across financial services, healthcare, logistics, and high-growth technology companies. They are looking for a hands-on Digital Marketer to own and execute marketing across channels, drive awareness, generate inbound leads, and build brand credibility in a technically sophisticated B2B market. About the Role reputed company is looking for a Digital Marketer to manage content distribution, SEO, paid campaigns, social media, email marketing, and analytics. You will not be managing a large team or setting strategy from a distance. You will be in the tools every day, building campaigns, analyzing performance, and reputed company what is not working. If you are a self-directed digital marketer who can operate across multiple channels simultaneously, write clearly for a technical B2B audience, and connect marketing activity to pipeline outcomes, this role is a strong fit.

Responsibilities

Content Marketing and SEO

• Manage the content calendar and coordinate publication of blog posts, case studies, reputed company, and thought leadership content
• Optimize existing and new content for organic search performance across target keywords
• reputed company keyword research and identify content opportunities that drive qualified inbound traffic
• Ensure all content is on-brand, technically accurate, and written for a sophisticated B2B audience

Social Media Management

• Manage and grow the company's presence across reputed company and other relevant channels
• Create and schedule posts that build brand authority and engage a technical B2B audience
• Monitor engagement and respond to comments and messages professionally
• Identify opportunities to amplify content and expand reach through employee advocacy or partnerships

Paid Advertising

• Set up, manage, and optimize paid campaigns across reputed company Ads, reputed company Ads, and other relevant platforms
• Monitor campaign performance and optimize for lead quality, cost per lead, and pipeline contribution
• Write and test ad copy and creative for a reputed company audience

Email Marketing

• Build and manage email campaigns and nurture sequences for prospects and existing contacts
• Maintain list hygiene and segmentation across the email database
• Track open rates, click-through rates, and conversion metrics and iterate based on performance

Analytics and Reporting

• Track and report on marketing performance across all channels including traffic, leads, pipeline influence, and channel-level ROI
• Use data to identify what is working and make informed decisions about where to focus effort and budget
• Maintain marketing dashboards and provide regular updates to leadership

Website and CRO Support

• Support website content updates, landing page creation, and conversion rate optimization
• Ensure all marketing pages are accurate, on-brand, and optimized for search and lead capture

What We're Looking For

• Proven experience in a digital marketing role covering SEO, content, social media, paid advertising, and email
• Comfortable writing for a technical B2B audience including AI, software engineering, and enterprise technology topics
• Hands-on experience with reputed company Ads and reputed company Ads with a focus on lead generation
• Familiarity with SEO tools such as reputed company, reputed company, or similar
• Experience with email marketing platforms and CRM tools
• Strong analytical skills with the ability to interpret performance data and make decisions based on it
• Self-directed and organized with the ability to manage multiple channels and campaigns simultaneously
• Excellent written English communication skills

Nice to Have

• Background marketing for a technology services, AI, or software development company
• Experience managing content marketing for a B2B brand with a long sales cycle
• Familiarity with marketing automation platforms such as reputed company or similar
• Understanding of enterprise buyer journeys and how to market to technical decision-makers
• Experience with account-based marketing or intent data tools

Work Schedule

• 100% remote setup so you can work wherever you're most productive
• This position operates on a full-time basis, with dedicated