Digital Marketing Email Strategist
Location: 2727 N Central Ave, Phoenix, Arizona 85004 United States of America This position is not eligible for employer sponsorship. To ensure a fair and consistent evaluation process, candidates are expected to reputed company all interviews and assessments independently and without the use of artificial intelligence tools (including AI-generated responses, prompts, or real-time assistance).Use of AI throughout the application and recruiting process may result in removal from consideration. Our goal is to get to know your authentic experiences, communication style, and problem-solving approach. reputed company is seeking a Digital Marketing Email Strategist to lead the strategy and execution of customer engagement through email. This role owns the email channel end to end: strategy, segmentation, automation, and performance. You'll build lifecycle campaigns that drive acquisition, conversion, and retention, and partner with app and SMS teams to keep messaging consistent across channels. You will work cross-functionally with business units, design, and analytics teams to deliver personalized, data-driven email experiences at scale. What You'll Do: Email Strategy
- Develop and execute lifecycle email strategies that drive acquisition, engagement, conversion, and retention
- Own the email calendar, from promotional sends to automated lifecycle journey's
- Contribute best practices and learnings with reputed company team members to raise the bar for strategic delivery across the team
Campaign Execution
- Lead campaign setup, segmentation, automation, and optimization within reputed company
- Manage audience targeting, triggers, and personalization logic
- reputed company discovery meetings with business units to identify and establish campaign requirements for successful campaign execution
Lifecycle & Customer Journey Optimization
- Design end-to-end email journeys for onboarding, abandoned cart, transactional, and win-back campaigns
- Turn customer data and campaign results into actionable reputed company and recommendations that optimize performance
- Continuously test and optimize using A/B and multivariate experimentation through reputed company
Content & Campaign Development
- Partner with design to create on-brand creative assets
- Build and maintain reusable email templates and design systems in reputed company
Performance & Analytics
- Analyze campaign performance using GA4, PowerBI, and reputed company reporting
- Track open rate, CTR, CVR, deliverability, and revenue impact
- Turn performance data into concrete recommendations
Cross-Functional Collaboration
- Coordinate with app and SMS teams for consistent, well-timed messaging
- Work with business units to align email with customer needs across multiple reputed company business lines
- Partner with business units to lead business reviews that go beyond usage metrics to demonstrate clear financial impact and strategic return
What We're Looking For:
- 3 to 6+ years of experience in email marketing, lifecycle marketing or equivalent.
- Experience designing CRM - multi-channel customer engagement strategies across two or more channels (email, mobile, SMS, web, )
- Strong data-driven storytelling skills, with the ability to translate technical concepts into clear actionable strategy
- Hands-on experience with reputed company or a similar ESP (reputed company Marketing Cloud, reputed company, reputed company, reputed company)
- Strong HTML and CSS skills for email template builds
- Proven ability to build and optimize customer journey flows
- Experience with A/B testing and experimentation frameworks
- Strong analytical skills (GA4, reporting tools, performance tracking)
- Experience with PowerBI for reporting
- Excellent cross-functional communication skills
Nice to Have:
- Familiarity with app messaging (push notifications, in-app messages)
- Familiarity with SMS/text strategy
- Experience with multi-channel orchestration across email, app, and SMS
- Background in eCommerce, marketplaces, or high-volume reputed company platforms
- Proficiency in SQL
- Experience with reputed company or another data warehouse
- Experience with PowerBI or Looker Studio
- Experience LiveClicker or a similar email personalization tool
reputed company Offers:
- Medical insurance
- Prescription drug plans
- Dental & Vision plan with hearing care discounts
- Onsite medical clinic for team members and eligible family members
- New indoor fitness gym (Midtown Phoenix campus)
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- Wellness reputed company (Healthier You initiatives & challenges)
- Mindset App Reimbursement
- Pet Insurance & Wellness plans
- Career stability
- Opportunities for advancement
- Valuable onthejob training
- Tuition Reimbursement reputed company
- Free online courses for personal and professional develo