Digital Marketing Specialist

Company Description

Allure Home Care is a comprehensive Licensed Home Care Company owned and operated by experienced Nurses. We provide our clients and their families with safe, dignified care that exceeds expectations. Our services include Home Health Aides, Private Duty Nursing, Dementia Care, Post-Surgery Care, Cancer Care, and End-of-Life Care, etc. Allure Home Care delivers personal attention and optimized health and wellness recommendations to individuals and organizations throughout Metro NY and Boston. Role Description This is a contract, remote role for a Digital Marketing Specialist. The Digital Marketing Specialist will develop, implement, and manage marketing campaigns that promote Allure Home Care's services. Day-to-day tasks include managing social media platforms, analyzing web traffic, executing online marketing strategies, and communicating effectively with team members and clients to meet marketing goals.

Qualifications

Skills in Social Media Marketing and Online Marketing Experience in Digital Marketing and Web Analytics Excellent Communication skills Proficiency with marketing software and tools Strong analytical and project management skills Ability to work independently and remotely Experience in healthcare marketing is a plus Bachelor's degree in Marketing, Communications, or related field