Digital Marketing Specialist - WFH

About the Company

A digital marketing agency based in Boca Raton is seeking a Digital Marketing Specialist to support its marketing activities and help improve campaign performance. The agency offers a collaborative work environment with opportunities for professional growth.

About the Role

The Digital Marketing Specialist will execute and optimize digital marketing campaigns, manage social media activities, and analyze performance data to identify opportunities for improvement. This role requires experience in paid advertising and SEO, along with strong analytical and communication skills. The position is suited to a marketing professional who can manage campaign activities, evaluate results, and contribute to digital marketing objectives while working collaboratively with the team.

Key Responsibilities

Execute and optimize digital marketing campaigns across relevant channels. Manage social media activities to support marketing objectives. Analyze campaign data and performance metrics to identify opportunities for improvement. Apply paid advertising and SEO knowledge to support digital marketing performance. Communicate campaign insights and marketing updates effectively. Collaborate with team members to support marketing initiatives and ongoing campaign optimization.

Required Qualifications

At least 3 years of experience in paid advertising and SEO. Bachelor’s degree in Marketing or a related field. Strong analytical skills and the ability to interpret marketing data. Effective written and verbal communication skills. Ability to manage digital marketing activities and contribute to campaign optimization. Professional Growth and Work Arrangement The position offers opportunities for professional development within a collaborative environment. Remote work may be possible. Location Boca Raton, Florida.