eCommerce Merchandising Specialist

Job Description:

• Own digital merchandising execution for assigned markets across the Trulieve website and mobile app, including product setup, attributes, imagery, categorization, category placement, linking, navigation, and onsite search readiness
• Independently manage complex pricing, discount, and promotional merchandising workflows; validate setup and launch timing, identify root causes of errors, and coordinate resolution with IT, Marketing, Creative, CRM, and Retail
• Lead launch-readiness reviews for new products, back-in-stock items, campaigns, and market-specific promotions to confirm brand, compliance, content, and customer-experience requirements are met before and after launch
• Establish and maintain audit standards for assigned markets; prioritize issues by customer and revenue impact, document findings, assign or escalate actions, and track them through resolution
• Analyze GA4, onsite search, product-discovery, customer-journey, and conversion data to identify trends and recommend merchandising or content improvements
• Translate business priorities, promotional calendars, and state-level inventory considerations into clear digital merchandising plans and execution requirements
• Partner with IT, Marketing, Creative, CRM, and Retail to ensure the digital storefront is accurate, compliant, customer-focused, and aligned with market priorities

Requirements:

• Required: Bachelor's degree in marketing, advertising, eCommerce, business, information technology, or a related field plus at least 3 years of relevant experience; or at least 5 years of equivalent eCommerce, digital merchandising, web content, or catalog-management experience in lieu of a degree
• Required: Demonstrated experience independently managing digital merchandising workflows across multiple products, campaigns, locations, or markets
• Required: Working knowledge of eCommerce platforms, Product Information Management (PIM), content management systems, product taxonomy, promotional workflows, and digital quality assurance
• Required: Experience investigating merchandising or promotional issues, identifying root causes, coordinating cross-functional resolution, and documenting outcomes
• Required: Ability to interpret web analytics and customer-behavior data and turn findings into actionable merchandising recommendations
• Preferred: Hands-on experience with Adobe Commerce (Magento), Adobe Experience Manager (AEM), SAP, Talon.One, GA4, or comparable platforms
• Preferred: Experience in retail, CPG, or another regulated, multi-location, or high-volume eCommerce environment
• Strong judgment, organization, and attention to detail, with the ability to prioritize multiple time-sensitive launches, audits, and issue resolutions
• Effective written and verbal communication skills, with the ability to influence cross-functional partners and clearly escalate risks, decisions, and recommended actions
• Ability to work in a fast-paced environment with flexibility for occasional nights and weekends based on launch and promotional needs
• Required Northeast resident

Benefits:

• A comprehensive benefits package including paid time off

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