Franchise Marketing Specialist
- 401(k)
- Bonus based on performance
- Competitive salary
- Employee discounts
- Opportunity for advancement
- Paid time off
- Track the marketing side of each launch with the NSO team so Google Business Profile, local website page, review generation, and directory listings are live before opening day, whoever owns each task.
- Work with the owner and agency partners to confirm each territory's grand-opening plan is set: paid search and social, direct mail, home shows, and community events.
- Track marketing readiness for every upcoming opening so the NSO team and leadership always know what's done.
- Coach owners on local marketing: lead response speed, review velocity, neighborhood canvassing, builder and designer referral partners.
- Review and approve local marketing materials for brand compliance.
- Report lead volume, cost per lead, appointment rate, and close rate by territory, and recommend adjustments.
- Follow up on agency-owned launch deliverables and standing reviews until each is complete.
- Maintain the brand asset library, campaign templates, and the franchise marketing playbook.
- Configure campaign tracking and lead routing in GoHighLevel with the ops and tech team.
- 2 to 4 years in local, field, or franchise marketing, ideally in home services or a multi-location brand.
- Hands-on experience with Google Business Profile, Google and Meta ads, and review platforms.
- Comfort reading lead-funnel data and turning it into clear recommendations.
- Strong project management; you can run several launches on different timelines.
- Confidence coaching business owners and influencing without authority.
- Experience with GoHighLevel, HubSpot, or a similar CRM is a plus. Design skills (Canva or Adobe) are a plus.
- 100% of pre-opening marketing checklists complete before opening day.
- 30+ Google reviews per territory within 90 days of opening.
- Owner satisfaction with marketing support of 9+ out of 10.
- Shape the marketing playbook for a franchise system in its first growth year.
- Clear path to Franchise Marketing Manager as unit count grows.
- Benefits: health, dental, vision, 401(k), PTO.
This is a remote position.
Compensation: $58,000.00 - $72,000.00 per yearWe are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
About Us
Zinga’s has been in business for over 25 years and has grown 25% year over year! How did we do that? Simple, we’ve put our customer first. We genuinely love our customers and giving them great service. We want to wow our customers and when you wow your customers they give great referrals. Over 1/3 of new business comes from word of mouth referrals. Our team is comprised of the best of the best. We hire people who want to love others, and put their customers first.Benefits
- 401(k) + Company Matching
- Healthcare
- Paid Time Off (PTO)
- Paid Holidays
- Team Events
- Employee Purchase Discount Program
- DailyPay (access a portion of earned pay early, with a small fee)
2-4 years local, field, or franchise marketing experience; hands-on with Google Business Profile, Google/Meta ads, review platforms; data analysis; project management; coaching skills; GoHighLevel, HubSpot, Canva, or Adobe preferred.
Key Responsibilities
- launching franchise marketing
- coaching franchise owners
- managing marketing operations
Skills & Tools
Google Business Profile, Google Ads, Meta Ads, GoHighLevel, HubSpot, Canva, Adobe
Job Details
- Category: Marketing
- Seniority: Mid Level
- Commitment: Full Time
- Workplace: Remote — United States
- Salary: USD 58,000 – 72,000 / year
- Languages: English
Benefits
- 401k matching
- Generous paid time off
- Retirement plan
About ZINGAS Blinds Shutters Shades
A home services brand that designs and installs window treatments and outdoor living products, now franchising. — Industry: Retail and Wholesale