Growth & Field Marketing Manager
Company Background XFERALL is a healthcare SaaS solution that automates the entire patient transfer workflow. Headquartered in Austin, TX we are a remote based company, with a large customer base and are growing quickly. We dare to care by combining clinical and technical expertise with zeal to help patient communities through innovation. This is not your average tech company, founded by clinicians and executives (not tech bros) who worked in the healthcare system and decided they could make a difference by founding a technology company to help patients in need. Job Description & Responsibilities The Growth & Field Marketing Manager reports to the Director of Marketing and serves as a core execution partner on a small internal marketing team. Supporting Sales, Customer Success, and Product, the successful applicant will work collaboratively across organizations and be responsible for: Conference & Event Ownership: Fully own the end-to-end strategy, management, and execution of a high-volume national conference and trade show schedule. Handle booth registrations, travel planning, display logistics, swag/asset inventory, and equipment shipping to and from events. Social Media Leadership: Lead XFERALL’s organic social media presence across all channels (LinkedIn, Instagram, Twitter, etc.). Create dynamic content calendars, drive online brand awareness, and promote company presence before, during, and after industry events. Multi-Channel Campaign Collaboration: Partner closely with the Director of Marketing to plan and deliver strategic, multi-channel growth campaigns aligned with sales and customer success goals. Product Marketing & GTM Collaboration: Work collaboratively with the Director of Marketing on Go-To-Market strategies for new product features. Help translate product messaging into polished one-pagers, slide decks, and collateral. Sales & Customer Success Enablement: Assist Sales and Customer Success teams with marketing assets, presentation decks, case studies, and customer-facing collateral. Creative Production: Design and prep print and digital graphics, event signage, and collateral using Canva and Adobe Creative Suite. Qualifications & Competencies 3–5+ years of B2B SaaS or HealthTech marketing experience with proven expertise in conference and field event management. Demonstrated ownership of organic social media strategies and digital brand execution. Strong collaborative skills to partner with marketing leadership on broad campaign strategy, product marketing, and GTM launches. Hands-on experience with HubSpot (or similar CRM/automation tools), Canva, and Adobe Creative Suite. Exceptional organizational and project management skills to manage overlapping conference dates and content schedules. Excellent verbal and written communication skills (content creation, messaging, and collateral development). Self-motivated, detail-oriented team player who thrives in a fast-paced startup environment and brings a great sense of humor to work. Graphic design skills and prior Healthcare SaaS/B2B technology experience are strongly preferred. Physical requirement: Ability to occasionally lift and transport trade show equipment and shipping boxes weighing up to 50 lbs. Travel Requirements Position is Remote with required occasional travel to national healthcare conferences and trade shows. Direct Reports None
Compensation
Comparable base salary based on experience Health, Dental, Vision Plan