Influencer Marketing Intern
Influencer Marketing Intern, RIO Hydration Location: New York City (Remote) Commitment: 10 hours per week, beginning November 9th About RIO RIO is a newly launched, woman-founded hydration brand. Our sugar-free, tropics-inspired electrolyte mix is made with women in mind and has a balanced 1,015mg of electrolytes for everyday hydration and post-workout recovery. We’re a small, fast-moving DTC team building a community around wellness, movement, and strong women. About the role We’re looking for an Influencer Marketing Intern to help grow RIO’s creator community. You’ll get hands-on experience with influencer partnerships at a DTC brand, from first outreach through negotiation and campaign execution. What you’ll do Research and build influencer lists across wellness, fitness, lifestyle, and beauty Reach out to creators for PR gifting and track responses and shipments Find and vet UGC creators for paid and organic content Create invite lists for RIO brand events Support rate negotiations and partnership communications Track outreach, posts, and results in our influencer tracker What you’ll learn How to manage outreach at scale and build relationships with creators How to negotiate rates and deliverables The ins and outs of influencer partnerships and marketing for a DTC brand How influencer and UGC content supports paid social and brand growth Who you are Passionate about social media, wellness, and creator culture Organized, detail-oriented, and comfortable sending lots of emails and DMs A clear, friendly communicator Self-motivated and comfortable working at a fast-paced startup Familiarity with Instagram and TikTok is a must. Experience with Google Sheets, Notion, or influencer platforms is a plus. To apply Send your resume and a short note about a creator or brand campaign you love to [email protected] with the subject line “Influencer Marketing Intern.