Lead Data Analyst, Marketing

Job Description:

• Deliver actionable business intelligence and strategic insights that drive revenue and margin growth across Launch Potato’s digital properties.
• Clean, standardize, and document stakeholder-facing dashboards in Looker with aligned definitions and metrics within the first 60 days.
• Identify and resolve at least five inconsistencies or discrepancies in reporting logic within the first 90 days.
• Partner with FP&A and product teams to ensure 100% alignment between financial and operational data by the end of the second quarter.
• Deliver ad hoc strategic analyses with clear financial or strategic recommendations, averaging one per month.
• Lead and document improvements to at least two core Looker Explores or dashboard structures to enable scalable self-service by end of H1. Requirements:
• 5+ years of experience in business intelligence or analytics in digital media or performance marketing.
• Experience BI, analytics, or marketing/data science roles with digital marketing exposure.
• Experience in digital media or performance marketing industries.
• Advanced SQL and Looker proficiency.
• Strong business acumen and cross-functional communication skills. Benefits:
• Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework.
• Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits.
• Performance-driven company with increases based on company and personal performance. Apply tot his job Apply tot his job