Performance Creative Specialist
Interlace Digital is a Buffalo-based remote eCommerce agency helping ambitious DTC founders scale their Shopify revenue through paid media, creative strategy, and Shopify optimization. We're looking for a Performance Creative Specialist to design and edit high-performing Meta ad creative across our portfolio of eCommerce clients. This starts as a contract role at approximately 15-20 hours per week, with the intent to grow into a full-time position as scope expands.
Responsibilities
Design and edit static and video ad creative for Meta campaigns across multiple eCommerce clients Report to and work closely with our Creative Lead to translate performance data and briefs into finished ad creative Use performance data (CTR, hook rate, hold rate, CPA, ROAS) to inform creative decisions, not just aesthetics Build creative test plans that isolate variables (hook, format, visual style, offer) to identify what's actually driving performance Edit raw UGC and founder-shot footage into scroll-stopping video ads Design static ads, carousels, and catalog creative that align with each brand's identity Use AI tools (we're a Claude-based org) to speed up creative production, whether that's ideation, copy variations, asset generation, or editing workflows Collaborate with the creative strategy and paid media team to turn ad performance insights into new creative concepts Maintain a fast, organized production pipeline across concurrent client accounts
Qualifications
Required: 2+ years designing and/or editing Meta ad creative in-house at an eCommerce/DTC brand or at an agency serving eCommerce clients Proficient in tools like Premiere Pro, CapCut, Figma, Canva, or Photoshop Comfortable working under a creative lead's direction and iterating based on feedback Strong portfolio of both static and video ad work, not just organic social or brand content Comfortable reading ad account data (Meta Ads Manager) and using creative analytics tools like Atria/Motion/Foreplay to research competitor creative and inform direction Understands direct-response principles: hooks, pattern interrupts, clear CTAs, offer-led design Comfortable testing and adopting AI tools to improve creative output and turnaround time Self-directed and comfortable managing multiple client briefs at once Bonus: experience working with UGC creators or briefing creator content Our Core Values Transparency: be honest and straight up Balance: do great work sustainably, without burning out Communication: clarity builds trust, be proactive High Standards: provide a top client experience and results Our agency motto: leave it better than you found it Why Interlace Fully remote team, mix of US and offshore talent Work across a portfolio of growing DTC brands Creative decisions are grounded in data; you'll see the performance impact of your work Competitive pay & growth opportunities Ongoing professional development Preferred Location: US, Canada, South America, or Central America Strong written and verbal English and prior experience serving US-based clients Flexible schedule; availability during 9 AM- 5 PM CST working hours