[Remote] Director of Patient Engagement and Growth

Note: The job is a remote job and is open to candidates in USA. Solis Mammography is hiring a Director of Patient Engagement and Growth to execute patient-channel initiatives that reduce funnel leakage and increase completed exam volume. The role leads patient outreach campaigns, referral and order follow-up, cross-functional engagement initiatives, and third-party outreach partner execution.

Responsibilities

• Maintain a clear, data-backed view of patient-channel conversion and drop-off at every stage: referral received, order placed, appointment scheduled, exam completed, diagnostic follow-up, and annual rescreen
• Lead the initiatives that recover patients who leak from the funnel, with particular focus on unscheduled and aged open orders
• Feed stage-level leakage findings into the VP’s weekly funnel-health reviews and closed-loop reporting rather than operating a parallel analytics function, and translate those findings into prioritized recovery action
• Drive closure of incomplete diagnostic pathways, including BI-RADS 0 cases requiring additional imaging, so patients complete the full episode of care
• Execute the multi-channel patient engagement campaigns that deliver on the demand-generation strategy owned by the VP: recall and reactivation, no-show recovery, annual rescreen reminders, and compliance outreach
• Operationalize audience, messaging, cadence, and channel mix in partnership with Marketing, and run a disciplined test-and-learn program so effort shifts toward what measurably moves completed exams
• Report campaign performance into the VP’s operating cadence against conversion and volume targets
• Lead systematic operational follow-up on physician referrals and orders so every order received is pursued to scheduling, with clear ownership and service-level expectations for turnaround
• Close the loop back to referring physicians in coordination with the Sales team, which owns the account relationship, surfacing any friction that slows patients from order to appointment
• Track order and referral conversion by source and feed lost-conversion reasons back into the Sales, Marketing, and demand-generation teams
• Lead patient engagement initiatives across a multi-department team spanning Operations, Marketing, and other functions as initiatives require
• Partner with, rather than manage, the VP, Contact Center Operations: align on the engagement initiatives that drive Contact Center volume while that team retains staffing, workforce management, technology, and agent quality
• Own the service-level agreement that directs the outbound call team, which stays within the Contact Center under the VP, Contact Center Operations but carries out the order follow-up, referral follow-up, and outreach work this role defines. Set attempt, turnaround, and conversion standards, review performance against them within the funnel-health cadence, and reprioritize the outbound queue as leakage patterns shift
• Set shared initiative goals, align the group on priorities, and hold the cross-functional team accountable to engagement and conversion outcomes through influence rather than direct authority
• Own day-to-day implementation and execution of the third-party outreach partnerships that the VP establishes, directing successful rollout against the agreed strategy
• Manage scopes of work and service levels, monitor partner results, and handle escalations and course corrections
• Keep partner activity integrated with internal campaigns and systems so the patient experience stays coherent across every touchpoint

Skills

• Bachelor's degree in business, marketing, healthcare administration, or a related field
• 7+ years in patient engagement, growth marketing, demand conversion, or funnel and lifecycle management, with at least 3 years leading cross-functional initiatives or teams
• Demonstrated record of reducing funnel leakage or improving conversion through data, campaigns, and process change
• Experience managing third-party vendors or outreach partners to measurable performance targets
• Strong command of funnel analytics and campaign measurement; comfort with CRM, scheduling, and patient outreach platforms
• Excellent communication and influence skills, with the ability to lead through others across departments
• Advanced degree a plus
• Healthcare experience strongly preferred
• Women's health, imaging, or multi-site provider operations a distinct advantage

Benefits

• Remote with onsite as needed
• Medical
• Dental
• Vision
• 401k
• PTO
• Paid Holidays
• Backup Child/Adult Care

Company Overview