[Remote] Email Marketing Specialist (Remote, Volunteer, Part-Time)

Note: The job is a remote job and is open to candidates in USA. Right to Live Canada is seeking an Email Marketing Specialist to build and operate its email marketing function from the ground up. The role will connect opt-in sign-ups to an email platform, create subscriber segments and automated sequences, and manage campaigns that engage subscribers and support relevant next steps.

Responsibilities

• Setting up the email-marketing operating system
• Connecting Wix sign-up forms and campaign pages into the chosen email platform
• Defining subscriber fields, tags, segments, consent handling, and unsubscribe processes
• Building welcome and follow-up automations
• Creating reusable email templates
• Writing, editing, scheduling, and sending newsletters and campaigns as the audience begins to grow
• Checking links, formatting, mobile rendering, and send settings before launch
• Tracking opens, clicks, replies, conversions, and other useful outcomes
• Testing subject lines, calls to action, content, timing, and segmentation
• Improving the program from real performance

Skills

• You must possess good equipment for virtual meetings, both video and audio
• You must attend virtual meetings with the capability to give it your full attention, like a dedicated office room or space
• Professional or substantial hands-on experience in email marketing, lifecycle marketing, CRM communications, newsletters, or a closely related function
• Experience building and sending email campaigns to an opted-in audience using a platform such as Mailchimp, HubSpot, Klaviyo, Brevo, Wix Email Marketing, Constant Contact, or comparable software
• Experience organizing subscriber data, using lists, tags or segments, and creating automated welcome, nurture, or follow-up sequences
• Strong email copywriting and editing skills, including subject lines, preview text, calls to action, and concise campaign copy
• Strong quality-control habits for links, formatting, mobile rendering, personalization, send settings, and audience selection before an email goes live
• Ability to read email performance data such as delivery, opens, clicks, unsubscribes, conversions, and A/B-test results and use it to improve future sends
• Working knowledge of consent-based email marketing, unsubscribe handling, list hygiene, sender reputation, and basic Canadian anti-spam / CASL requirements
• Strong organization and time-management skills, with the ability to manage recurring sends, automated sequences, campaign deadlines, and multiple audience segments without losing track of versions or approvals
• Professional judgment, brand sensitivity, and reliability when handling subscriber data and sending public-facing communications on behalf of the organization
• Experience running email marketing for a startup, nonprofit, technology organization, public-interest organization, membership organization, or other mission-driven audience
• Experience connecting Wix forms, website sign-ups, CRM/contact records, or similar lead-capture systems to an email-marketing workflow
• Experience with lifecycle automation, email-platform setup, subscriber-data architecture, deliverability, or building an email/CRM system from an early-stage or greenfield starting point
• Experience using Google Analytics, UTM parameters, conversion tracking, or comparable tools to connect email activity to website outcomes
• Experience with fundraising, supporter, newsletter, product/project-update, volunteer-recruitment, or community-building email campaigns

Benefits

• Remote work
• All other work may be scheduled at your convenience.

Company Overview