Remote Position

[Remote] Head of Member Growth (B2B2C)

🌍 Remote · United States 💼 Full-time

Note: The job is a remote job and is open to candidates in USA. Maven Clinic is hiring a Head of Member Growth to own enrollment targets and the revenue generated by enrollments across its core business. The role leads and executes a scalable enrollment strategy, develops new growth avenues, optimizes the enrollment funnel using data, and coordinates cross-functional teams.

Responsibilities

  • Own member growth for the Core Business: Be directly accountable for enrollment targets across Maven's core business and for the revenue those enrollments drive. Set the strategy, build the plan, and act as a control tower across all cross-functional teams driving revenue to deliver the results quarter over quarter
  • Build and run a scalable enrollment engine: Own the full journey from eligible population to enrolled, activated member — spanning client launches, member acquisition and messaging, the enrollment product experience, and re-engagement of eligible-but-not-enrolled members
  • Expand the playbook and deliver new strategies to drive sustainable member growth: Think strategically and from first principles about new ways to grow enrollments beyond today's optimization work — including partnerships and approaches that don't rely solely on permission to communicate with a client's employees. Identify, size, and open avenues that expand the team's purview and unlock new growth
  • Optimize relentlessly around data: Build and consistently iterate on the funnel, and create systems that enable quick diagnoses of opportunities. Build operational metrics that act as leading KPIs for each team contributing to enrollments and bring quantitative rigor into how teams execute against targets
  • Hold the cross-functional machine accountable: Partner daily with Client Success, Marketing, Product, Finance, Data, Clinical, Payer, Sales, and Operations — and hold each team accountable to its operational KPIs in the enrollment process. Serve as the connective tissue that keeps every part of the engine delivering
  • Operate as a player-coach: Lead and develop a small, high-performing team while staying in the execution and details. Set the bar for rigor and hands-on execution by doing the work, coaching through it, and multiplying the team's impact rather than stepping back from it. This is a role that comes with an expectation that you directly execute on the work
  • Instrument and forecast: Partner with Data and Finance to build the measurement, segmentation, attribution, and forecasting needed to know exactly what is and isn't working, and to forecast enrollment and revenue with confidence

Skills

  • 10+ years of experience driving growth, enrollment, acquisition, or revenue outcomes, with a track record of personally owning and hitting a number
  • Elite quantitative ability as a core competency
  • You can build and interrogate a funnel model yourself, size opportunities, design experiments, and instinctively optimize around data rather than intuition
  • Strategic range
  • Beyond optimizing what exists, you can spot and pursue fundamentally new approaches to enrollment that expand the team's purview — not just incremental improvements to current channels
  • Proven ability to align and mobilize many teams — Client Success, Marketing, Product, Finance, Data, Clinical, Operations — around a shared goal without direct authority over most of them, and to hold each accountable to its operational commitments
  • You understand how enrollment translates into revenue and unit economics, and you can partner with Finance on targets and forecasting
  • This role requires active work authorization in the US
  • Ideally in healthcare, benefits, marketplaces, consumer subscription, or another environment with a complex funnel and multiple stakeholders

Benefits

  • For Maven Clinic Co. US-based, full-time employees only: employer-covered health, dental, and insurance plan options.
  • For Maven Clinic Co. US-based, full-time employees only: access to the full Maven platform and specialists, including care for mental health, reproductive health, family planning and pediatrics.
  • For Maven Clinic Co. US-based, full-time employees only: whole-self care through wellness partnerships.
  • For Maven Clinic Co. US-based, full-time employees only: hybrid work. New York City office team members are required to work onsite three days a week (Tuesday, Wednesday, Thursday); team members based in Boston, DC, Chicago, Seattle, and San Francisco are required to attend monthly Work Together Days within these cities.
  • For Maven Clinic Co. US-based, full-time employees only: in-office meals and Work Together Days.
  • For Maven Clinic Co. US-based, full-time employees who've been with the company for 1 year or more: 16 weeks of 100% paid parental leave and a new parent stipend.
  • For Maven Clinic Co. US-based, full-time employees only: annual professional development stipend and access to a personal career coach through Maven for Mavens.
  • For US-based employees: 401K matching with immediate vesting.

Company Overview

  • Maven is a digital health platform that works with health plans and employers to offer virtual services for women’s and family health. It was founded in 2014, and is headquartered in New York, New York, USA, with a workforce of 201-500 employees. Its website is http://www.mavenclinic.com.
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