[Remote] Organic Growth Lead

Note: The job is a remote job and is open to candidates in USA. Melotech is hiring an Organic Growth Lead to build and operate its organic reach engine across creators, social platforms, and emerging channels. The role focuses on testing and scaling content strategies, coordinating organic and paid growth, and measuring reach and cost-effectiveness.

Responsibilities

• Creator network: finding, briefing and paying creators and pages at scale, from small accounts with loyal audiences to the ones that set trends, and keeping the ones that deliver
• Seeding: getting our products into the formats and communities where they can travel, at the right moment and in the right volume
• Trend spotting: catching formats and memes early and moving on them within days, not weeks
• Experiments: running many cheap tests every week, with clear rules for what wins and what gets killed, and turning the winners into playbooks the team can repeat
• New channels: finding places where attention is still cheap, from fan pages and communities to platforms nobody on the team is using yet
• Organic and paid together: working with our Growth Manager so organic winners get scaled with paid, and what paid learns feeds back into organic
• Measurement: knowing which number answers which question, for example what saves and shares tell you that views do not, and what each view really costs
• Tooling: building the trackers, scripts and automations you need, with platform data and AI tools as your daily coworkers

Skills

• A hands-on organic operator who lives on the platforms, or a creative growth generalist who has made things travel
• You have done it yourself, not through a team or an agency, and you can show the numbers
• A strong interest in organic growth, creator marketing and social
• You have made things go viral more than once, for a brand, an app or your own channels, and you can explain why it worked and what it cost
• You have run creator or UGC programs with many creators at once, negotiated the rates and written briefs that keep the content native
• You know how TikTok, Instagram Reels and YouTube Shorts distribute content today, what makes a hook, and when a format is burning out
• You come up with ideas nobody else would try, and then test them properly, with small budgets, kill rules and numbers
• You track reach, engagement and cost per view in your own data, not in screenshots, and you judge every channel by what it brings back
• You are fast in spreadsheets
• You thrive in a fast-paced and performance-oriented environment
• Ideally with hands-on experience from a startup, brand, app, creator agency or your own channels
• Ideally you bring a network of creators, pages and managers
• Ideally comfortable with SQL or Python
• You automate the boring parts with AI tools
• You are or were a creator yourself, or have run pages with a real following, and you're into media, entertainment, gaming or social

Benefits

• Equity ownership in the business
• Remote work
• Global offsites to strategize and connect

Company Overview