[Remote] Senior Consultant, Digital Experience Optimization

Note: The job is a remote job and is open to candidates in USA. BlastX Consulting is hiring a Senior Consultant to help clients improve digital experiences through optimization and personalization. The role owns work from insight and strategy through hands-on experiment development, implementation, measurement, and client recommendations.

Responsibilities

• Partner directly with client stakeholders to understand business objectives, diagnose digital experience challenges, and advise on optimization and personalization strategy
• Analyze web analytics, conversion funnels, customer feedback, heatmaps, session recordings, and user research to identify friction and prioritize high-impact opportunities
• Develop test hypotheses, experimentation roadmaps, audience strategies, success metrics, and measurement plans grounded in client goals
• Personally design, code, configure, and launch A/B/n, multivariate, multi-page, and personalization experiences using JavaScript, HTML5, CSS3, and leading optimization platforms
• Own technical implementation and troubleshooting of client-side experiments, including targeting, audience activation, integrations, and cross-browser/device quality assurance
• Work with client developers and cross-functional consultants to implement complex experiences across responsive websites, single-page applications, and mobile environments
• Interpret experiment results using sound statistical principles; communicate findings, limitations, and next-step recommendations to technical and non-technical stakeholders
• Translate research and test ideas into clear requirements, wireframes or mockups as needed, and practical execution plans
• Apply audience and behavioral data, including CDP-enabled segments where available, to deliver relevant personalized experiences and measure their impact
• Lead client working sessions, present recommendations, train client teams, and strengthen ongoing partnerships through reliable delivery and consultative guidance
• Identify opportunities to improve experimentation processes, technical quality, program maturity, and the return on clients’ MarTech investments
• Stay current with emerging optimization platforms, privacy requirements, AI/ML capabilities, and modern development practices; contribute to team learning and client growth

Skills

• 6+ years of relevant experience in digital experience optimization, experimentation, front-end development, or consulting, with demonstrated ownership of both strategy and execution
• Advanced proficiency in vanilla JavaScript, HTML5, CSS3, DOM manipulation, and jQuery; ability to write production-quality code independently
• Proven ability to turn customer and behavioral insights into test hypotheses, prioritization, experimentation plans, and measurable optimization outcomes
• Experience with conversion rate optimization, audience segmentation, personalization, and A/B/n or multivariate experimentation methodologies
• Comfort interpreting web analytics, qualitative research, and statistical test results to make sound recommendations
• Experience with cross-device and cross-browser QA, debugging, privacy constraints, and performance considerations
• Ability to communicate technical concepts and business implications clearly to client stakeholders and collaborate with designers, analysts, and developers
• Ability to manage multiple client engagements, work independently, and deliver high-quality solutions in a fast-paced consulting environment
• Balances big-picture strategic thinking with close attention to implementation details
• Owns outcomes end to end rather than handing off strategy or development to someone else
• Approaches ambiguous client challenges with analytical rigor, creativity, and practical problem-solving
• Builds trusted relationships through clear communication, collaboration, accountability, and responsiveness
• Explains complex technical and statistical concepts in accessible, business-relevant terms
• Learns continuously, welcomes feedback, and helps teammates grow
• Demonstrates a Make Your Mark mindset through thoughtful, customized solutions and consistently high-quality delivery
• Deep hands-on experience building and troubleshooting A/B tests and personalization campaigns in Adobe Target (strongly preferred); Optimizely or comparable platforms also valuable
• Experience with React or other single-page application frameworks strongly preferred; familiarity with server-side testing is a plus
• Experience using customer data platforms for audience activation, mobile experimentation, and Adobe Target/Optimizely certifications are advantageous
• Bachelor's degree in a relevant discipline preferred; equivalent practical experience welcomed

Benefits

• Flexible PTO policy
• 60% employer paid medical insurance coverage options
• 100% employer paid dental and vision insurance
• 401k 4% company matching
• Profit sharing
• Education assistance
• Paid parental leave
• Performance-based salary increases
• Year-end incentive bonuses
• Full-time remote opportunity

Company Overview

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