[Remote] Senior Manager, Growth - Sports & Media

Note: The job is a remote job and is open to candidates in USA. APPLY is hiring a Senior Manager of Growth to drive growth for its Sports & Media vertical. The role owns target accounts and develops opportunities, leads client pursuits from initial engagement through close, and builds pipeline and revenue through account-based outreach, partnerships, and collaboration with internal teams.

Responsibilities

• Build awareness and generate your own leads
• Build and maintain deep intelligence briefs on target accounts — including organizational structure, strategic priorities, technology investments, recent news, leadership changes, and competitive landscape
• Monitor trigger events (funding, exec changes, partnerships, product launches, league/team activity) and surface timely engagement opportunities
• Develop and maintain a target account tracker that serves as the operational foundation of our vertical GTM motion
• Design and execute account-based outreach sequences that are personalized, value-first, and tailored to each account's specific context — not templated blast campaigns
• Collaborate with APPLY marketing to activate campaigns, events, and content assets as engagement vehicles for target accounts
• Create bespoke outreach materials: one-pagers, account-specific research briefs, personalized decks, and leave-behinds that open doors and establish credibility before a first conversation
• Support event strategy and execution — identifying relevant industry events (league summits, sports tech conferences, sponsorship forums) and helping develop engagement plays around them
• Follow up on APPLY marketing campaigns and inbound leads
• Qualify and schedule introductory and discovery calls on behalf of the Vertical Growth Lead
• Prepare pre-call intelligence packages and talking-point briefs for every meeting
• Attend introductory and discovery calls to support note-taking, next-steps tracking, and follow-up execution
• Draft follow-up communications, recap emails, and initial materials to advance early-stage conversations
• Manage and evolve a vertical/territory sales plan, including key targets and stakeholders
• Qualify new opportunities along with the sales support team
• Support pre-qualification scoring and deal qualification in collaboration with the Vertical Growth Lead and Pursuit Operations
• Work closely with the APPLY partnerships leads and external partnerships contacts (Google Cloud, Contentful, Twilio, etc) to account map and coordinate co-sell opportunities into mutual target accounts
• Assist in proposal development, pitch preparation, and RFP responses for active pursuits
• Coordinate with APPLY's Pursuit Operations Lead on proposal logistics, internal alignment, and deal support activities
• Help manage CRM hygiene, pipeline reporting, and deal status updates to keep the GTM motion organized and visible

Skills

• 5+ years of business development and sales experience
• 5+ years of experience in a business development, sales, ABM, or GTM-adjacent role
• Familiarity with account-based marketing principles and tools; comfort creating outreach materials and research assets without heavy template reliance
• Experience in or genuine passion for sports, entertainment, media, or live experiences
• Comfortable working knowledge of AI tools and agentic workflows, enough to speak credibly with clients and collaborate effectively with delivery teams
• A strategic relationship builder and great listener who can quickly develop trust and build rapport
• A natural storyteller with the ability to take clients on a journey
• Solid interpersonal skills – you're comfortable working alongside technical directors, salespeople, designers, and CEOs alike
• A natural researcher who goes three layers deep and finds angles others miss
• Strong writer — your outreach reads like it was written by a thoughtful human, not a sequence tool
• Creative and resourceful: you find non-obvious ways to get in front of the right people
• Organized and systems-oriented: you can manage a large target list with rigor and keep the machine running without dropping threads
• Comfortable working in ambiguity and building structure where it doesn't yet exist
• Collaborative by nature — you work well alongside senior sellers, operations, and marketing
• Intellectually curious and genuinely interested in how APPLY's capabilities create value for sports and media brands
• Ambitions that extend beyond an SDR motion — you want to learn how to sell, consult, and eventually own a territory
• Some exposure to a full sales cycle is strongly preferred
• Experience using AI tools for research, content creation, or outreach personalization
• Familiarity with the sports tech, sponsorship, fan experience, or media rights landscape
• Exposure to Google Cloud or technology partner ecosystems
• Experience with tools like HubSpot, Common Room, Apollo, or similar GTM platforms

Benefits

• Broaden your skills on a range of engagements with international brands that have a global impact.
• An inclusive and safe environment where everyone feels welcome and safe.
• Generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
• Flexible personal time off (PTO).
• Customizable extended health and dental plan.
• Flexible work arrangements, from remote to in-office to a blend of both.

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