[Remote] Social Media Platform Manager

Note: The job is a remote job and is open to candidates in USA. Beast Industries is hiring a Social Media Platform Manager to own day-to-day publishing and community presence for MrBeast across vertical social platforms. The role develops platform-native content and publishing strategy, collaborates across teams, and uses audience and performance insights to grow engagement and channel performance.

Responsibilities

• Pitch, create, and publish content across primary MrBeast social channels with the creative conviction to bring ideas directly to Jimmy
• Maintain brand voice and presence across flagship social accounts, staying aligned with how content performs across emerging and established platforms
• Support the development and execution of a unified social publishing strategy aligned with audience expansion, channel health, and business objectives
• Translate overall brand and video strategy into platform-native creative concepts, optimized posting cadences, and high-performing social formats
• Identify creative and strategic opportunities to support broader goals, including organic reach, brand partnerships, and monetization initiatives
• Collaborate with Social Analytics and Growth teams to align organic publishing strategies with performance data and paid campaigns
• Monitor audience sentiment, cultural trends, and social conversations to inform real-time content pivots and long-term channel improvements
• Support major content drops and launches by driving reach, momentum, and platform interaction at scale
• Contribute to content planning workflows, including publishing calendars, upload cadences, and real-time coverage during live events
• Collaborate with cross-functional teams—including Creative, Production, Marketing, Communications, and Partnerships—to align messaging and release timing
• Act as a real-time keen editorial eye during production, major uploads, announcements, and live moments, ensuring fast, accurate, and culturally relevant publishing
• Help establish and maintain brand publishing standards to ensure a positive, high-energy, and brand-safe social environment
• Participate in post-launch analytics and performance reviews to refine creative approaches and improve channel performance over time

Skills

• Deep, platform-native understanding of short-form video platforms (e.g., TikTok, Instagram), audience behavior, content algorithms, and viral trends
• Proven experience managing and scaling high-profile social accounts for a major brand, creator, or media company
• Strong creative instincts with the passion and conviction to pitch ideas and sell them in the room
• Hands-on publishing experience, including writing sharp copy, editing short-form video assets, framing media, and executing flawless uploads
• Clear understanding of how social content contributes to broader business outcomes, including audience growth, brand partnerships, and revenue
• Exceptional communication skills with sharp instincts for tone, humor, timing, and cultural relevance
• Ability to operate in real time, making fast, high-quality decisions in high-visibility environments
• Experience working with social analytics and performance metrics to inform creative choices and optimize reach
• Highly organized with the ability to manage multiple workflows, publishing schedules, and stakeholders simultaneously
• Experience collaborating cross-functionally with creative, marketing, communications, and production teams
• Proactive, solutions-oriented mindset with strong ownership over asset delivery and overall channel growth
• Adaptable, coachable, and ego-free — priorities move fast here, and the best idea wins

Benefits

• Employee equity plan grant, subject to company policies, board approval, and individual eligibility
• Bonus
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

Company Overview