[Remote] Sr. E-commerce Account Manager

Note: The job is a remote job and is open to candidates in USA. Lotus Bakeries is an international, dynamic, and sustainable company in the CPG industry that builds global and local brands. The Sr. E-commerce Account Manager will manage and grow the U.S. e-commerce business across major retail platforms, overseeing platform operations, content, pricing, paid media, forecasting, and campaign optimization. The role will also deliver performance insights, identify growth opportunities, and collaborate cross-functionally to increase revenue, distribution, and market share.

Responsibilities

• Lead daily e-commerce operations across Amazon, Walmart, Instacart, Target, Thrive, Safeway, and Kroger platforms
• Conduct content and PDP audits, and manage Brand Store updates
• Maintain scorecards, and pacing tools (including MTD pacing, weekly order review, forecast, and finance check-ins)
• Collaborate on promotional planning and ensure strong execution
• Support trade spend tracking, true-ups, and TPM checkbook analysis
• Own account forecasting and operational troubleshooting in close partnership with the supply chain team
• Partner with internal teams and external agencies (e.g., Tinuiti, Amazon, Walmart, Instacart, Costco, Target) to plan, launch, and optimize paid search, DSP, and retail media campaigns
• Manage media planning and strategy (annual/monthly plans, ROAS targets, budget splits, ecommerce scorecard)
• Execute campaign setup and launch across platforms
• Perform optimization and bid management (keyword targeting, budget reallocation, ACoS goals)
• Leverage Amazon Marketing Cloud for insights and advanced targeting (audience testing)
• Conduct search terms analysis for trends and insights applicable to paid search strategy
• Review Amazon AMS spend pacing and adjust strategy as needed
• Perform paid search campaign optimization for Amazon, Walmart, Instacart, Costco, Thrive, and Target
• Review DSP ads and conduct pulse checks
• Prepare and deliver weekly, monthly, and global business recaps
• Provide detailed performance insights, visualizations, and actionable recommendations
• Conduct competitive benchmarking (SOV, media trends, category performance)
• Communicate campaign impact and partner with internal teams and stakeholders
• Refresh monthly Amazon Ads and Walmart Ads performance recaps for global connects
• Pilot new retail media formats and explore beta features
• Develop audience strategies using 1P/retailer data
• Support A/B testing (creative tests, placements tests, dayparting)
• Analyze search term reports, category trends, and competitor activity to identify growth opportunities and inform content, pricing, and media strategies
• Coordinate with brand (global/local), insights, and category teams for media plan alignment
• Work cross-functionally with marketing and creative to request content updates for key seasons, new item launches, and ad hoc as needed
• Build strong relationships with platform partners ensuring deliverables and opportunities are leveraged

Skills

• Proven experience ( 4-6 years ) in e-commerce account management, with a track record of managing multiple accounts and platforms ideally within CPG
• Expertise in e-commerce platforms such as Amazon, Walmart, and Costco, with advanced knowledge of Paid Search, DSP, Digital Shelf management, penalties, and pricing
• Strong analytical skills to assess campaign performance and make data-driven decisions
• Demonstrated success in managing cross-platform advertising budgets and optimizing campaigns for performance
• Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies
• Proficiency in Excel or similar tools for reporting and data analysis
• Proven ability to optimize product listings and manage compliance responsibilities on Amazon

Benefits

• Health Plans
• Mental Health support
• A 401(k) Retirement Plan with employer match
• Disability Programs
• Health Savings Accounts
• Flexible Spending Accounts
• Family-forming benefits
• Life and Serious Injury Benefits
• Paid leave of absence programs, including paid time off and sick leave

Company Overview