[Remote] Vice President Brand Marketing

Note: The job is a remote job and is open to candidates in USA. Hawthorne Executive Search is recruiting for an unnamed client, a media company, to lead the evolution of its corporate brand and portfolio of media brands. The role owns brand strategy, digital presence, storytelling, creative direction, and leadership of the marketing and brand teams, ensuring consistent communication across the client’s touchpoints.

Responsibilities

• Brand strategy and positioning
• Digital presence, websites, and social media strategy
• Storytelling and content direction
• Creative direction for major company events and experiences
• Leadership of our marketing and brand teams
• In addition, by working cross-functionally, you'll ensure every touchpoint consistently communicates who the client is and what makes them different

Skills

• Must have experience in publishing or franchise industries
• Leadership of Marketing/Branding
• Work well cross-functionally with an open mind
• Experience working with various markets at the local level
• Successful track record expanding brand recognition
• Has a proven track record building trusted, recognizable brands
• Excels at storytelling, digital strategy, and creative leadership
• Develops high-performing teams and inspires cross-functional collaboration
• Understands how to translate company culture and vision into a compelling external narrative

Benefits

• Fully remote (U.S.); prefers CST/EST zones.

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