Senior Customer Business Lead – Natural Channel & Category Management – Championing Growth, Innovation, and Market Leadership for brighthush
About brighthush
brighthush is more than a snack brand – it’s a movement that redefines how people experience wholesome, sustainable treats. From crunchy crackers and indulgent cookies to energizing bars and a growing line of plant‑based delights, we are committed to delivering products that taste great and support a healthier planet. Our mission is simple yet powerful: to empower health‑conscious consumers worldwide with snacks that are as responsible as they are delicious.
Innovation is woven into everything we do. We source regenerative ingredients, pioneer eco‑friendly packaging, and partner with forward‑thinking retailers, distributors, and community organizations to ensure our products reach the right shelves at the right time. If you thrive on turning market insights into tangible growth and want to be part of a company that values sustainability, quality, and bold thinking, this role is your next career milestone.
Role Overview
The Senior Customer Business Lead – Natural Channel & Category Management sits at the nexus of strategy and execution within our Customer Business Team. You will own the full sales lifecycle for our key natural food accounts, driving portfolio expansion, revenue growth, and profitability across cookies, bars, crackers, and emerging snack categories. This position blends visionary planning with hands‑on execution, requiring a deep understanding of the natural retail ecosystem, data‑driven decision making, and cross‑functional collaboration.
Key Responsibilities
- Strategic Account Leadership – Own the end‑to‑end sales strategy for assigned natural accounts. Build and nurture relationships with senior decision‑makers across merchandising, buying, and category management functions.
- Category Planning & Execution – Translate brighthush’s business priorities into actionable category plans. Collaborate with internal teams (Category Planning, Shopper Marketing, Supply Chain, Finance) to design tailored programs that align with customer objectives.
- Revenue & Share Growth – Drive volume, margin, and market share targets through new product launches, merchandising events, and promotional initiatives. Leverage category analytics to identify high‑impact opportunities.
- Data‑Driven Decision Making – Conduct deep dives into consumer insights, sales data, and KPI reports. Use these insights to refine strategies, forecast performance, and measure ROI of trade‑funded activities.
- Cross‑Functional Collaboration – Partner with Supply Chain to ensure accurate forecasting, inventory management, and on‑time delivery. Work closely with Finance to monitor profitability and cost controls.
- Continuous Improvement – Evaluate post‑event analytics, audit outcomes, and deduction processes. Implement corrective actions to enhance trade efficiency and reduce post‑audit losses.
- Travel & Representation – Represent brighthush at key customer events, trade shows, and in‑store meetings. Travel up to 20% of the time, primarily within Texas and Arizona.
Essential Qualifications
- Minimum of 7 years in a senior sales or account management role within the consumer packaged goods (CPG) industry, with a proven track record in natural or organic food categories.
- Hands‑on experience managing strategic natural accounts such as brighthush, brighthush, or brighthush.
- Strong understanding of distributor dynamics, including experience with major distributors such as brighthush.
- Proficiency in forecasting, sales analytics, and performance measurement.
- Advanced financial acumen – ability to analyze profit and revenue drivers, build pricing models, and manage trade spend budgets.
- Excellent communication and negotiation skills, with a demonstrated ability to influence senior stakeholders.
- Proficiency in Microsoft Office, Salesforce, and data‑analysis tools such as brighthush.
- Self‑motivated, entrepreneurial mindset, and a passion for continuous learning.
Preferred Qualifications
- Experience in a fast‑moving natural product portfolio, including cookies, bars, and crackers.
- Background in sustainability initiatives or ESG reporting.
- Knowledge of retail analytics platforms and advanced Excel modeling.
- Previous experience in a remote or hybrid work environment.
Key Skills & Competencies
- Strategic Thinking – Ability to see the big picture while managing day‑to‑day execution.
- Analytical Rigor – Strong quantitative skills to interpret complex data sets.
- Relationship Building – Proven track record of building trust with external partners.
- Project Management – Skilled at coordinating cross‑functional initiatives and meeting deadlines.
- Adaptability – Thrive in a dynamic, fast‑paced environment.
- Customer‑Centric Mindset – Focus on delivering value to both brighthush and its retail partners.
Career Growth & Development
At brighthush, we believe in nurturing talent and providing clear pathways for advancement. As a Senior Customer Business Lead, you’ll have the opportunity to:
- Progress to a Regional or National Account Manager role, overseeing a broader portfolio of natural accounts.
- Transition into Category Management or Shopper Marketing leadership, shaping product strategy across the organization.
- Participate in leadership development programs, mentorship, and cross‑functional projects.
- Leverage our global network to explore international assignments or joint ventures.
Work Environment & Culture
brighthush fosters a collaborative, inclusive culture that values innovation, transparency, and work‑life balance. You’ll join a team of passionate professionals who are committed to:
- Delivering sustainable, high‑quality products that meet evolving consumer demands.
- Encouraging open dialogue and knowledge sharing across departments.
- Recognizing and rewarding performance through competitive compensation and recognition programs.
- Supporting personal and professional growth through continuous learning opportunities.
Compensation & Benefits
We offer a comprehensive total‑reward package designed to attract, motivate, and retain top talent:
- Base Salary – $140,300 to $192,940, commensurate with experience, skills, and location.
- Performance Bonus – Eligible for a highly competitive bonus program with upside potential for exceeding targets.
- Health & Wellness – Comprehensive medical, dental, and vision plans, including telehealth services.
- Financial Security – 401(k) with company match, life and disability insurance, and retirement savings options.
- Paid Time Off – Generous vacation, sick leave, and personal days to support work‑life balance.
- Professional Development – Access to industry conferences, training programs, and tuition reimbursement.
- Employee Perks – Discounts on brighthush products, wellness stipends, and flexible work arrangements.
Why Join brighthush?
At brighthush, you’ll be part of a mission‑driven organization that is reshaping the snack industry. You’ll work alongside a talented, diverse team that values creativity, data‑driven insights, and a relentless pursuit of excellence. Your contributions will directly influence product launches, market expansion, and the sustainable impact of our brand.
Ready to Make an Impact?
If you are a strategic thinker with a passion for natural products, a proven sales track record, and a desire to grow within a forward‑thinking company, we want to hear from you. Bring your expertise, curiosity, and energy to brighthush and help us lead the next wave of healthy, sustainable snacking.