Senior Manager, Customer Engagement & Go‑to‑Market Strategy – Remote (US) – AI‑Enabled Product Launch Leadership

About brighthush – Transforming Primary Care for a Healthier Future

brighthush is a public‑benefit corporation on a mission to empower independent primary‑care practices across the United States. Founded in 2014, brighthush has built the nation’s largest network of community‑based clinics, health centers, and family‑medicine offices. By partnering with health plans to create value‑based contracts, brighthush flips the traditional fee‑for‑service model on its head, aligning incentives so that physicians are rewarded for keeping patients healthy rather than for the volume of services delivered.

Our vision is simple yet ambitious: a health‑care system where every patient receives coordinated, high‑quality care, and every primary‑care provider thrives financially and professionally. To achieve this, we blend deep clinical expertise with cutting‑edge technology, including AI‑driven workflow platforms that accelerate product adoption and improve outcomes. If you are passionate about shaping the future of health care, love solving ambiguous problems, and thrive in a collaborative, remote‑first culture, brighthush is the place where your impact will be felt nationwide.

Why This Role Matters

The Senior Manager, Customer Engagement & Go‑to‑Market Strategy is the central architect of product launch execution at brighthush. You will bridge the gap between our technical product teams and the clinicians who use our solutions daily, ensuring that every new feature, program, or service reaches the market quickly, safely, and with maximum value. Your work will directly influence how primary‑care practices adopt innovative tools that improve patient outcomes, reduce costs, and support value‑based care contracts.

Key Responsibilities

• End‑to‑End Release Management & Coordination – Own the full launch lifecycle for assigned product portfolios (e.g., Quality, Affordability, Care Programs). Partner with Product, Business, Legal, and Field teams to track technology releases, develop messaging, and align release importance with communication tiering.
• Multi‑Channel Asset Development – Design, write, and finalize a comprehensive suite of enablement materials, including live‑training slide decks, newsletters, email templates, in‑app guides (Pendo), and knowledge‑base articles (Zendesk). Leverage brighthush’s proprietary AI‑driven content tools to scale draft production while maintaining compliance and brand consistency.
• Operations & Practice Recruitment – Serve as the gatekeeper for early‑phase product testing. Define practice selection criteria, manage recruitment and eligibility, and coordinate qualitative feedback loops during beta testing to de‑risk releases before General Availability.
• Project Tracking & Channel Socialization – Maintain and continuously improve project tracking structures (e.g., Monday.com, Asana) and communication channels to ensure cross‑functional accountability. Schedule, package, and disseminate release communications across newsletters, webinars, and other field channels so customers can quickly adopt new capabilities.
• AI Tool Adoption & Workflow Automation – Champion the daily use of AI prompting and workflow automation tools to streamline content creation, data analysis, and stakeholder reporting. Identify opportunities to embed AI into existing processes, driving efficiency and scalability.
• Stakeholder Influence & Leadership – Lead by influence in a matrixed environment, guiding disparate stakeholder groups toward shared launch goals. Facilitate cross‑team workshops, status meetings, and executive briefings to keep momentum high.
• Continuous Improvement – Capture post‑launch metrics, conduct retrospectives, and iterate on launch playbooks. Share best practices across the organization to elevate brighthush’s overall go‑to‑market maturity.

Essential Qualifications

• Education & Experience – Bachelor’s degree (or equivalent) plus at least 5 years of experience in customer success, client solutions, professional services, or product operations.
• Healthcare Domain Knowledge – Prior experience at a healthcare services or technology organization, with deep familiarity in primary‑care workflows, value‑based care contracts, and the challenges faced by independent practices.
• Complex Project Navigation – Proven ability to independently scope, map, and navigate ambiguous or complex projects, turning uncertainty into clear, actionable plans.
• Consultative Mindset – Strong curiosity and a consultative approach that enables you to ask the right questions, uncover hidden needs, and propose creative solutions.
• AI & Automation Readiness – Willingness to learn and actively use AI tooling for content generation, workflow automation, and data‑driven decision‑making.
• Detail‑Oriented Execution – Extreme attention to detail across all deliverables, from legal‑reviewed messaging to final training decks.

Preferred Knowledge, Skills, & Abilities (KSA)

• 5+ years of relevant experience in product launch, customer enablement, or health‑tech operations.
• Familiarity with AI prompt engineering, large‑language‑model workflows, or similar automation technologies.
• Hands‑on experience with project and platform tools such as Monday.com, Pendo, Salesforce, Zendesk, or similar.
• Demonstrated ability to lead by influence in a matrixed organization, driving execution across cross‑functional teams.
• Exceptional presentation skills, capable of distilling complex technical concepts into concise, compelling narratives for senior leadership and frontline clinicians.

Physical & Travel Requirements

• Extended periods of sitting and extensive computer use.
• Willingness to travel 2–4 times per year to brighthush headquarters or retreat locations for team gatherings, strategic workshops, and in‑person stakeholder meetings.

Compensation & Benefits Overview

brighthush offers a competitive total‑reward package designed to attract top talent and support long‑term financial well‑being:

• Base Salary: $100,000 – $112,000, commensurate with experience, plus performance‑based bonus and equity participation.
• Health & Wellness: Medical, dental, and vision coverage paid up to 80% for employees, dependents, and domestic partners.
• Retirement Savings: 401(k) plan with up to 4% company match.
• Time Off & Work‑Life Balance: 21 days of PTO in the first year, 12 weeks paid parental leave, six weeks paid sabbatical after six years of service, two paid volunteer days, and 11 paid holidays.
• Learning & Development: Educational Assistance Program, Clinical Employee Reimbursement Program, and access to internal AI‑tool training.
• Flexibility: Remote‑first work model with flexible schedules, enabling you to work from anywhere within the United States across all time zones.
• Equity & Stock Options: Opportunity to share in brighthush’s growth and success.
• Additional Perks: Wellness stipend, employee resource groups, inclusive community events, and a culture that celebrates diversity.

Career Growth & Learning Opportunities

At brighthush, your career trajectory is limited only by your ambition. As a Senior Manager, you will:

• Partner directly with senior leadership to shape go‑to‑market strategy for high‑impact health‑care products.
• Gain exposure to cutting‑edge AI technologies that are redefining how health‑care organizations scale knowledge and adoption.
• Lead cross‑functional teams, building a reputation as a go‑to problem‑solver across product, legal, field, and business units.
• Access mentorship programs, leadership development workshops, and a clear path toward Director‑level roles in Product Operations, Customer Success, or Strategy.
• Participate in industry conferences, webinars, and thought‑leadership forums, positioning yourself as an expert in value‑based care transformation.

Our Culture – Inclusive, Collaborative, and Innovation‑Driven

brighthush is proud to be a remote‑first, inclusive workplace where diverse perspectives are not just welcomed but celebrated. Our core values include:

• Patient‑First Mindset: Every decision is filtered through the lens of improving patient health outcomes.
• Collaboration Over Competition: We work together across functions, time zones, and backgrounds to solve complex problems.
• Continuous Learning: Curiosity fuels our culture; we invest in training, AI tool mastery, and professional growth.
• Integrity & Transparency: Open communication and ethical practices guide our interactions with partners, customers, and each other.
• Impact‑Oriented Execution: We set ambitious goals, measure results, and iterate quickly to deliver real‑world value.

Our remote‑first model means you’ll have the flexibility to design your work environment while staying deeply connected through virtual collaboration tools, regular team‑wide “all‑hands” meetings, and quarterly in‑person retreats that strengthen relationships and spark new ideas.

How to Apply

If you are ready to lead the charge on product launches that empower primary‑care providers and reshape health‑care delivery, we want to hear from you. Bring your curiosity, your consultative expertise, and your passion for AI‑enabled transformation to brighthush.

Submit your application through our careers portal, and be prepared to showcase examples of past launch successes, AI‑driven workflow improvements, and your ability to thrive in ambiguous environments.