Social Media Manager (Remote)
About the Company
Midwest Technical Institute (MTI) provides technical education and career-focused training. The organization also manages DTC brand accounts and works with campus teams to communicate with different audiences through social media.
About the Role
Midwest Technical Institute is seeking a Social Media Specialist to manage MTI and DTC brand accounts remotely. The role focuses on creating and scheduling content, engaging with audiences, and tracking social media performance across Facebook and Instagram. The successful candidate will have at least two years of social media management experience, strong writing and storytelling skills, and the ability to tailor content to different audiences. Collaboration with campus teams and regular campus visits are also part of the role.
Key Responsibilities
Manage MTI and DTC social media accounts across Facebook and Instagram. Create engaging social media content that reflects each brand's voice and audience. Schedule and publish content across the relevant platforms. Monitor audience engagement and interact with followers. Review social media analytics to track performance. Adapt messaging and content to suit multiple audiences. Collaborate with campus teams on social media content and activities. Travel to campuses at least twice per quarter.
Required Qualifications
At least two years of social media management experience. Strong writing and storytelling skills. Ability to create content for different audiences. Experience managing social media content, scheduling, engagement, and analytics. Location and Work Arrangement Work Arrangement: Remote. Travel Requirement: Campus visits at least twice per quarter.