Strategic Head of Snapchat Growth & Content – Leading Innovative Media Storytelling at brighthush

About brighthush

brighthush is a forward‑thinking media company that champions stories often overlooked by mainstream outlets. We blend bold journalism, creative storytelling, and cutting‑edge technology to amplify voices that matter. Our mission is to democratize media, giving underrepresented communities a platform to share their narratives in authentic, engaging ways. As we expand our digital footprint, we’re looking for a visionary leader to steer our Snapchat strategy and unlock new growth, content, and revenue opportunities.

Why Snapchat? Why Now?

Snapchat has evolved from a fleeting messaging app into a powerful content ecosystem that drives discovery, engagement, and monetization for creators and brands alike. With over 500 million daily active users, the platform offers unparalleled opportunities to reach younger audiences in a highly immersive environment. At brighthush, we see Snapchat as the next frontier for storytelling that feels native, spontaneous, and community‑centric. The Head of Snapchat will be the catalyst that turns this potential into measurable impact.

Key Responsibilities

• Strategic Leadership: Own the end‑to‑end Snapchat strategy across all brighthush channels, from content ideation to monetization. Set vision, goals, and KPIs that align with the company’s broader objectives.
• Content Ownership: Decide what stories get produced, which concepts are phased out, and where to double down. Ensure every piece feels native to the platform and resonates with our audience.
• Growth & Acquisition: Drive audience growth through innovative tactics—leveraging algorithmic insights, trend analysis, and cross‑channel amplification. Monitor follower trajectory, retention, and engagement metrics to refine strategy.
• Monetization Mastery: Convert views into revenue by mastering Snapchat’s Monetization Program, Spotlight eligibility, and brand partnership opportunities. Build a sustainable revenue model that balances editorial integrity with commercial viability.
• Creator Collaboration: Work closely with our global creator network to develop stories that feel native, not adapted. Provide creative direction, feedback, and performance insights.
• Analytics & Optimization: Live inside the data—track retention, view time, and follower growth. Use analytics to anticipate platform changes and keep the team ahead of the curve.
• Team Building & Mentorship: Recruit, coach, and inspire a high‑performing Snapchat team. Foster a culture of experimentation, data‑driven decision making, and creative freedom.
• Cross‑Functional Collaboration: Partner with product, marketing, and editorial teams to ensure cohesive brand messaging and seamless content distribution across all digital touchpoints.
• Innovation & Experimentation: Champion new features, formats, and tools—such as AR lenses, interactive polls, and AI‑generated content—to keep brighthush at the cutting edge of the platform.

Essential Qualifications

• Proven track record of growing Snapchat audiences at scale—demonstrable metrics, not just screenshots.
• Deep understanding of Snapchat’s ecosystem: Verified Public Profiles, Publisher Profiles, Spotlight, and the monetization framework.
• Exceptional copywriting skills: craft hooks that capture attention in the first two seconds.
• Strategic thinker who can blend editorial vision with commercial objectives.
• Data‑savvy: comfortable interpreting analytics dashboards and turning insights into action.
• Experience managing and scaling a creative team in a fast‑paced, digital‑first environment.
• Strong communication skills—able to articulate strategy to stakeholders, creators, and partners.

Preferred Qualifications

• Background in media, journalism, or content creation with a focus on social platforms.
• Experience working with global creator networks or agencies.
• Knowledge of AI tools for content creation, audience segmentation, or performance optimization.
• Previous success in monetizing social media content through brand partnerships or native advertising.
• Fluency in multiple languages or experience working in diverse cultural contexts.

Skills & Competencies

• Strategic Planning & Execution
• Data Analysis & KPI Tracking
• Creative Direction & Storytelling
• Team Leadership & Talent Development
• Negotiation & Partnership Management
• Adaptability & Rapid Decision Making
• Technical Proficiency: Snapchat Studio, analytics tools, and basic video editing.

Career Growth & Learning Opportunities

At brighthush, we believe in continuous learning and career progression. As Head of Snapchat, you’ll:

• Lead a high‑impact team and shape the future of our digital strategy.
• Collaborate with senior leadership on company‑wide initiatives.
• Attend industry conferences, workshops, and training sessions—both in person and virtually.
• Access a curated library of resources on social media trends, AI, and media innovation.
• Earn a spot on the executive advisory board, influencing strategic decisions beyond Snapchat.

Work Environment & Culture at brighthush

Our culture is built on curiosity, inclusivity, and a relentless pursuit of impact. We value:

• Open communication and transparency across all levels.
• Creative freedom—experiment, fail fast, and iterate.
• Work‑life balance—flexible hours, remote options, and a results‑oriented mindset.
• Community engagement—volunteer days, mentorship programs, and cultural celebrations.
• Innovation—access to the latest tools, AI platforms, and creative resources.

Compensation, Perks, and Benefits

While specific figures vary based on experience, brighthush offers a competitive salary package that includes:

• Base salary commensurate with industry standards.
• Performance‑based bonuses tied to growth, engagement, and revenue milestones.
• Equity options—own a piece of the company’s future.
• Comprehensive health, dental, and vision insurance.
• Unlimited paid time off and flexible working arrangements.
• Professional development stipend and conference travel support.
• Wellness programs: gym memberships, meditation sessions, and mental health resources.
• Annual company retreats and team‑building events.

How to Apply

We’re excited to hear from candidates who are ready to shape the future of media storytelling on Snapchat. Please submit your resume, a cover letter that showcases your Snapchat growth achievements, and a portfolio of relevant work. Avoid generic, AI‑generated applications—brighthush values authenticity and originality.

Join brighthush and build a media company that amplifies unheard voices.

Ready to lead, innovate, and make a difference?