Vice President Marketing Services

Role Description The Vice President, Marketing Services is a full-time, remote role responsible for building and leading the marketing function that supports Golden Ventures and its portfolio of startup clients. This role oversees marketing strategy, campaign planning, and performance optimization across digital channels to drive brand awareness, qualified leads, and revenue growth. Day-to-day responsibilities include designing integrated marketing programs, collaborating with sales advisors and founders, managing lead generation initiatives, and analyzing data to refine marketing tactics. The Vice President will also develop marketing frameworks and playbooks for seed and Series A startups, coordinate with external vendors or contractors when needed, and ensure consistent, high-quality execution of marketing services. This role involves both strategic leadership and hands-on work, requiring strong communication, stakeholder management, and the ability to operate in a dynamic startup-focused environment.

Qualifications

Candidates should possess strong Marketing and Digital Marketing skills, with experience executing multi-channel campaigns for B2B or startup environments. Candidates should possess expertise in Marketing Strategy and Lead Generation, including building funnels, nurturing prospects, and measuring conversion performance. Candidates should possess solid Sales and go-to-market collaboration skills, enabling close partnership with sales leaders and founders to align marketing with revenue goals. Candidates should possess leadership and management capabilities, including experience guiding teams or contractors and owning marketing outcomes end-to-end. Candidates should possess strong analytical and data-driven decision-making skills, using metrics and experimentation to improve campaign effectiveness. Experience working with early-stage startups, venture-backed companies, or agencies serving tech clients is highly beneficial. Excellent written and verbal communication skills, with the ability to present strategies and results to internal and client stakeholders. Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.