Vice President Marketing Strategy

Role Description The Vice President Marketing Strategy is a full-time remote role responsible for defining and leading the marketing vision for Sonelgaz - Transport du Gaz. This position oversees the development of long-term market plans, integrated marketing programs, and digital strategies aligned with corporate and commercial objectives. Day-to-day responsibilities include analyzing market trends, segment performance, and customer needs, translating insights into clear strategic initiatives and campaigns. The role leads cross-functional teams to drive brand positioning, customer acquisition, and stakeholder engagement across channels. The Vice President also manages marketing performance metrics, budget allocation, and continuous optimization of campaigns, ensuring compliance with industry standards and internal policies.

Qualifications

Strong expertise in Market Planning and Marketing, including experience building and executing strategic marketing roadmaps. Demonstrated skills in Digital Strategy, with the ability to leverage digital channels and tools to support brand and business growth. Proven experience in Customer Acquisition, including designing and managing programs to attract, convert, and retain target audiences. Background in Integrated Marketing, coordinating messaging and campaigns across multiple platforms and stakeholder groups. Extensive leadership experience in senior marketing roles, preferably within energy, utilities, infrastructure, or related sectors. Ability to interpret complex market and financial data, develop insights, and present clear recommendations to executive leadership. Excellent communication, negotiation, and stakeholder management skills, with experience collaborating across diverse teams and cultures. Comfort working in a remote environment, with strong self-management, prioritization, and decision-making abilities. Advanced degree in Marketing, Business Administration, Strategy, or a related field is highly beneficial. Experience with regulatory or highly regulated industries and an understanding of long-term asset-based business models is a plus.