Behaviour Science Advisor
FlexPath is an early-stage health-tech startup on a mission to let therapy practices focus on what they got into this profession for: the patient. Most home exercise programs fail for one reason: people stop doing them. We're building software that keeps patients on their home exercise programs, starting with Remote Therapeutic Monitoring (RTM) for PT clinics and a consumer app for people managing pain and mobility on their own. Founded by a product builder who has shipped software to 1B+ users and lived the patient journey firsthand through a chronic condition. The Role We're looking for a behavior scientist who understands why people start, stall, and quit healthy habits, especially when pain, low energy, and guilt are in the way. You'll be our voice on behavior change as we design how the app motivates people to come back day after day.
What You'll Do
Review the app's engagement design monthly (daily routine and habit anchors, progress and unlock mechanics, reminders, streak and reward ideas) and tell us where it would fail with a real person on a bad day Help us design for the emotional blockers, not just the logistical ones: guilt after missed days, low motivation, fear of pain Sanity-check how we measure adherence and engagement, and help design experiments to test what actually changes behavior Pressure-test the language we use in the app, notifications, and clinic-facing material so it motivates without shaming Occasionally join product, pilot, or clinical conversations as the behavior science voice in the room Who You Are Advanced degree (PhD, PsyD, MPH, or equivalent) in behavioral science, health psychology, or a related field, or equivalent industry experience 5+ years applying behavior change science in practice: digital health, habit formation, adherence, or health coaching Fluent in the evidence (habit formation, self-determination theory, COM-B, motivational interviewing, implementation intentions) and able to translate it into concrete product decisions Curious about health-tech, AI in care delivery, or startups. Advising experience is a plus Comfortable giving blunt, honest feedback, including when it means killing a feature we like What This Is (and Isn't) Part-time advisory role: roughly 4-6 hours/month, fully remote, flexible around your schedule Designed to fit alongside your current full-time role, with no conflict with your employment Not a research job and not a sales job. You lend expertise and judgment; the founder makes the product calls
Compensation
Advisor equity from 0.25 to 1% standard FAST agreement vesting over 3 years cliff in 3 months. Ground-floor influence on a product built to help people keep showing up for themselves No cash salary at this stage.