Dynamic Marketing Virtual Assistant – Paid Advertising & LinkedIn Outreach Specialist (Remote, Part‑Time)

About brighthush

At brighthush, we’re redefining how businesses connect, engage, and grow in the digital age. Our mission is to empower brands with data‑driven marketing strategies that deliver measurable results, while fostering a culture of creativity, collaboration, and continuous learning. Whether you’re a seasoned marketer or a rising star eager to make an impact, brighthush offers a dynamic, inclusive environment where your ideas can thrive.

Why Join brighthush?

• Remote‑First Flexibility: Work from anywhere in the world with a flexible 20‑hour week that fits your lifestyle.
• Impactful Work: Your campaigns will directly influence lead generation, revenue growth, and brand visibility.
• Growth & Learning: Access to cutting‑edge tools, AI platforms, and ongoing training to sharpen your skills.
• Collaborative Culture: A supportive team that values transparency, accountability, and mutual success.
• Competitive Compensation: Competitive hourly rates, performance bonuses, and a comprehensive benefits package.

Role Overview

We’re seeking a proactive, detail‑oriented Marketing Virtual Assistant to become the backbone of our paid advertising and LinkedIn outreach initiatives. In this hybrid role, you’ll manage LinkedIn Ads, orchestrate personalized outreach campaigns, maintain our CRM, and produce insightful performance reports—all while working independently in a remote setting.

Key Responsibilities

Paid Advertising – LinkedIn Campaign Management

• Set up, optimize, and monitor LinkedIn Ads campaigns across multiple verticals.
• Track and analyze key metrics (CPL, CTR, CPC, ROAS) to gauge campaign health.
• Conduct A/B testing on creatives, copy, and audience segments; recommend data‑driven improvements.
• Coordinate with creative teams to ensure timely delivery of ad assets and copy.
• Maintain budget discipline, ensuring spend aligns with ROI targets.

LinkedIn Outreach & Lead Generation

• Build and segment prospect lists using LinkedIn Sales Navigator and other research tools.
• Craft personalized connection requests and follow‑up sequences that resonate with target personas.
• Track outreach activity, nurture conversations, and qualify leads for the sales pipeline.
• Schedule and confirm discovery calls, ensuring a smooth handoff to the sales team.
• Keep CRM records up‑to‑date, tagging interactions and outcomes for future reference.

Reporting & Administration

• Generate weekly marketing dashboards summarizing ad performance, outreach metrics, and lead funnel status.
• Document campaign workflows, SOPs, and best practices for internal knowledge sharing.
• Organize digital assets, project files, and campaign archives for easy retrieval.
• Support ad‑hoc marketing projects, such as event promotion, content calendars, or market research.

Essential Qualifications

• Minimum 2 years of experience in digital marketing, paid media, or marketing support roles.
• Hands‑on experience managing LinkedIn Ads and executing LinkedIn outreach campaigns.
• Proficiency with CRM platforms (HubSpot, Salesforce, or similar) and marketing automation tools.
• Strong analytical mindset: ability to interpret data, identify trends, and recommend actionable insights.
• Excellent written communication skills in English; adept at crafting compelling copy.
• Exceptional organizational and time‑management abilities; can juggle multiple campaigns simultaneously.
• High attention to detail and a commitment to delivering error‑free work.
• Self‑starter who thrives in a remote, autonomous environment.

Preferred Experience & Tools

• LinkedIn Sales Navigator proficiency.
• Experience with outreach platforms such as Apollo, Lemlist, Smartlead, or Instantly.
• Design skills using Canva or similar graphic tools.
• Familiarity with AI productivity tools (ChatGPT, Jasper, etc.) to streamline copywriting and research.
• Knowledge of LinkedIn Campaign Manager and ad‑creation best practices.
• Background in B2B marketing and lead generation.

Skills & Competencies for Success

• Data‑Driven Decision Making: Translate numbers into strategy.
• Process Orientation: Build repeatable workflows that scale.
• Communication: Articulate ideas clearly across teams and stakeholders.
• Problem Solving: Identify bottlenecks and devise creative solutions.
• Adaptability: Stay agile in a fast‑moving digital landscape.
• Collaboration: Work seamlessly with creatives, sales, and analytics teams.
• Continuous Learning: Keep pace with emerging marketing technologies and AI tools.

Career Growth & Learning Opportunities

At brighthush, your growth is a priority. As a Marketing Virtual Assistant, you’ll gain hands‑on experience across paid media, outbound prospecting, and data analytics—skills that are highly transferable to senior marketing roles. We offer:

• Mentorship from senior marketers and data analysts.
• Access to industry conferences, webinars, and certification programs.
• Regular performance reviews with clear career pathways.
• Opportunities to lead larger campaigns or transition into full‑time marketing positions.

Work Environment & Culture

Our remote-first culture is built on trust, transparency, and mutual respect. You’ll be part of a diverse, global team that values:

• Open communication channels (Slack, Zoom, and asynchronous tools).
• Inclusive decision‑making and recognition of individual contributions.
• Work‑life balance, with flexible hours and a focus on results over hours.
• Regular virtual team‑building events and informal check‑ins.

Compensation & Benefits

While the exact hourly rate will be discussed during the interview, we offer:

• Competitive hourly pay aligned with industry standards.
• Performance‑based bonuses tied to campaign success metrics.
• Health and wellness stipend to support your well‑being.
• Professional development budget for courses, certifications, and conferences.
• Access to a digital benefits platform for gym memberships, meditation apps, and more.

How to Apply

Ready to take the next step in your marketing career? Submit your resume, a brief cover letter highlighting your LinkedIn Ads and outreach experience, and a portfolio of past campaigns (if available). We’re excited to learn how you can help brighthush drive growth and innovation.

Join brighthush Today!

Become a pivotal part of a forward‑thinking marketing team that values creativity, data, and collaboration. If you’re passionate about paid advertising, outbound prospecting, and delivering measurable results, we want to hear from you. Apply now and let’s build the future of digital marketing together.