Expansion Strategist
Growth Cab is hiring an Expansion Strategist to identify new market opportunities, develop market-entry strategies and help B2B companies expand into new regions and customer segments. This role combines market research, commercial strategy and hands-on GTM execution. You will work closely with founders, executives and business development teams to evaluate expansion opportunities, build market-entry plans and establish the commercial foundations required for sustainable growth.
Responsibilities
Research and evaluate new geographic markets, industries and customer segments for expansion Develop market-entry strategies aligned with business objectives and revenue opportunities Conduct competitive analysis, market sizing and customer research to assess commercial potential Identify ideal customer profiles, target accounts and key decision-makers in new markets Build go-to-market plans covering positioning, outreach, partnerships and customer acquisition Identify and develop relationships with strategic partners, distributors and potential clients Collaborate with sales, marketing and operations teams to execute expansion initiatives Evaluate market-entry risks, operational requirements and resource allocation Design pilot campaigns to validate market demand before committing additional resources Establish KPIs and reporting frameworks to measure expansion performance Analyze early commercial results and refine strategies based on customer feedback and market data Support leadership teams in prioritizing expansion opportunities and scaling successful initiatives
Requirements
Experience in market expansion, international business development, GTM strategy or commercial consulting Strong understanding of B2B sales processes, customer acquisition and market-entry strategies Proven ability to research new markets and translate findings into actionable business plans Experience developing partnerships and commercial relationships across different markets Strong analytical skills, including market sizing, competitive analysis and opportunity assessment Excellent communication, negotiation and stakeholder management capabilities Ability to coordinate cross-functional initiatives and manage multiple expansion projects Comfortable working with founders, executives and senior commercial leaders Ability to balance strategic planning with hands-on commercial execution High ownership, adaptability and accountability for measurable business outcomes
What We Offer
Direct collaboration with founders and leadership teams on international growth initiatives Opportunity to shape market-entry strategies and lead expansion projects Exposure to B2B companies, industries and commercial opportunities across global markets Broad involvement in GTM strategy, partnerships, customer acquisition and business development Autonomy to research opportunities, test strategies and execute expansion initiatives Collaboration with experienced commercial operators and international business partners Remote-first environment focused on accountability, execution and measurable outcomes We are looking for someone who can identify where businesses should expand, understand what it takes to enter new markets and develop practical strategies that turn expansion opportunities into measurable commercial growth.