Marketing And Public Relations Specialist

Company Description 5Figure Media helps founders, attorneys, and coaches turn visibility into a consistent source of new business. Instead of relying solely on referrals, cold outreach, or paid ads, the company builds long-term inbound channels that keep generating qualified inquiries after the work is published. 5Figure Media delivers results through five connected services: personal branding, short-form content, SEO and search ranking, PR and press, and podcast placement. Clients are featured in leading outlets such as Forbes and USA Today and positioned on podcasts their audiences already follow. The team focuses on strategic, outcome-driven visibility that supports sustainable growth for professional service businesses. Role Description The Marketing and Public Relations Specialist role is a full-time remote position responsible for driving visibility and brand authority for 5Figure Media and its clients. This role includes planning and executing marketing and PR campaigns, developing messaging for personal brands, and coordinating content across channels such as social media, blogs, podcasts, and press outlets. The specialist conducts market and audience research, identifies media and partnership opportunities, and manages outreach to journalists, podcast hosts, and other relevant platforms. Day-to-day work involves drafting press materials, pitches, and campaign assets; monitoring performance metrics; and collaborating closely with internal teams and clients to refine strategy. The role also involves maintaining strong relationships with clients, ensuring clear communication, timely delivery, and a high standard of service.

Qualifications

Candidates should possess strong Communication skills, including clear writing, professional email etiquette, and confident virtual presentation abilities. Candidates should possess Market Research and analytical skills to understand target audiences, industry trends, and competitive positioning. Candidates should possess Sales and persuasion skills to craft compelling pitches, secure media placements, and support lead-generation efforts. Candidates should possess Marketing Strategy skills to plan integrated campaigns, align messaging with business goals, and optimize channel performance. Candidates should possess Customer Service and client management skills to build trust, manage expectations, and deliver a high-quality client experience. Experience in public relations, digital marketing, or content marketing, preferably in professional services or B2B environments. Familiarity with social media platforms, podcast ecosystems, and online publishing, including basic knowledge of SEO and media outreach tools. Ability to work independently in a remote setting, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment. Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field, or equivalent practical experience.