Marketing Data Automation Specialist (m/f/d) - Remote (based in Romania)

A small piece of paper with numbers that have the power to change a life forever! Okay... let's replace the paper with an app and one person with 600,000+ monthly users. This is our business!

📌 Your Mission

The Marketing Data Automation Specialist turns the marketing team's manual, ad-hoc reporting into automated, reliable dashboards and data workflows — so decisions run on clean, timely data instead of hand-pulled spreadsheets. The goal: free the analysts and managers from manual reporting, connect our data sources into a single source of truth, and make self-serve reporting the default.

🎯 Your Tasks & Responsibilities

• Own and operate marketing data pipelines within BigQuery, including scheduling, monitoring, alerting, and refresh logic for data that restates over time (such as cohorts).

• Build and maintain automated dashboards across BI platforms, including Metabase, Tableau, Power BI, and Looker Studio.

• Develop ETL workflows and data pipelines using SQL and Python to pull from source APIs, utilizing managed connectors where appropriate.

• Integrate cross-channel marketing data across ad platforms, mobile measurement partners (Adjust), CRMs (CleverTap, Leanplum), GA4, and revenue streams.

• Execute data-quality checks and continuous monitoring to maintain high data reliability.

• Supply the Marketing Analyst with clean, production-ready datasets.

• Perform ad-hoc data pulls while actively automating recurring requests, accompanied by clear documentation for pipelines and metric definitions.

🏆 Your Impact in This Role

• Take over and harden the existing data pipelines (Adjust/MMP → BigQuery) — from manually-run to scheduled, monitored, and alerting on failure.

• Automate recurring reporting — dashboards that replace manual pulls across channels.

• Build and maintain data workflows connecting MMP, ad platforms, CRM, GA4 and revenue data,

• Ensure data quality and consistency — automated validation against source APIs, so numbers stay trustworthy without manual checking.

• Enable self-serve reporting so managers answer their own questions.

• Cut reporting turnaround — from days of manual work to always-on dashboards.

🚀 Your Key Competencies

Must-have (Hard Skills):

• Possess strong proficiency in SQL for data querying, transformation, and management.

• Write and maintain Python data pipelines, with comfort working with REST APIs and refactoring existing pipeline codebases.

• Build and manage dashboards using Looker, Tableau, Power BI, or Looker Studio.

• Schedule and orchestrate workflows using tools such as Cloud Scheduler, Airflow, dbt, or cron-based jobs.

• Demonstrate a working understanding of core marketing data sources, including ad platforms, MMPs, CRMs, and GA4.

• Practice a genuine, rigorous approach to data quality and validation.

• Communicate fluently in written and spoken English.

Nice-to-have:

• Experience with consumer app and mobile data ecosystems, particularly MMPs like Adjust.

• Familiarity with dbt or similar transformation layers, managed connectors (Fivetran, Airbyte, n8n), and general GCP services.

• Exposure to AI-assisted automation tooling for streamling data processes.

• Background or previous experience operating within regulated industries.

Soft Skills:

• Systematic and detail-oriented, maintaining high precision across data logic and outputs.

• Automation-minded, with an instinct to replace manual, repetitive work with scalable solutions.

• Highly reliable, ensuring the team can fully trust the accuracy of the numbers.

• Collaborative partner, working effectively alongside analysts and marketers as a dependable data supplier.

• Thriving in dynamic scale-up environments, actively creating order and bringing structure to evolving opportunities.

🎓 Your Background – Education & Experience

• 3 to 6 years of experience in data engineering or marketing analytics.

• Proven track record of automating reporting and building robust data pipelines.

• Preferred experience with consumer-app data, Python, and operating within regulated industries.

• Bachelor’s degree in a relevant field or equivalent practical experience.

🎁 What we offer you:

Remuneration & work-life balance:

• Competitive salary and trust-based working hours.

• Private health insurance.

• Generous training budget.

• Extraordinary team events.

• Meal benefit.

Communication & trust:

• Open, honest and direct communication. Your ideas are welcome!

• A feedback meeting every quarter to help us grow together.

• We encourage innovation and are open to new ideas that push the boundaries.

Modern working:

• Everything you need for your daily work: MacBook, monitor, headphones and more.

Individual training:

• One training day per month and a generous training budget for your personal development.

Buddy program:

• An experienced team member will support you from day one to help you get started.

The team

• We are a colorful bunch from different nations and backgrounds. We don't distinguish by religion, gender, age, marital status... For us, the focus is on what you can do!

🪴Our values:‍

MAKE IT HAPPEN 💪🏼

• Drive results - Own the problem, the goal, and the outcome through self-organization and decisions backed by data

• Speak up with courage - Challenge ideas and raise issues directly when it matters

• Getting things done - Be pragmatic, keep momentum, and bring the energy

• Deliver quality impact - Ship solutions that move our mission and strategic goals forward

WIN TOGETHER 💚

• Communicate openly and respectfully - Be transparent, assume positive intent, and set aside own ego when interacting with others

• Help others win - Proactively share knowledge, time, and strengths in an interdisciplinary set-up

• Work across cultures - Learn from others’ perspectives and actively refine own style for trust-based collaboration in a diverse team

• Bring team spirit - Create moments of joy and belonging that fuel big outcomes together

SHAPE THE FUTURE 🚀

• Experiment to learn - Run tests, measure outcomes, treat mistakes as an invitation to learn and adapt insights into action

• Spot opportunities - Stay close to customers and market trends to identify what’s next

• Build user-first innovation - Deliver trustworthy, data-driven solutions and services that set the bar

• Grow yourself - Challenge and reflect on the way you work, seek feedback, and keep developing your skills 👉 Sounds like you? 📩 https://nextlottogmbh.teamtailor.com/

3-6 years in data engineering or marketing analytics; strong SQL and Python; dashboarding with Looker, Tableau, Power BI, or Looker Studio; workflow orchestration; marketing data sources; English fluency.

Key Responsibilities

• building data pipelines
• automating dashboards
• integrating marketing data

Skills & Tools

BigQuery, Metabase, Tableau, Power BI, Looker Studio, SQL, Python, Adjust, CleverTap, Leanplum, GA4, Cloud Scheduler, Airflow, dbt, Fivetran, Airbyte, n8n, GCP, MacBook

Job Details

• Category: Data and Analytics
• Seniority: Mid Level
• Commitment: Full Time
• Workplace: Remote — Romania or Germany
• Languages: English

About Next Lotto GmbH

A lottery company with a mobile app serving over 600,000 monthly users. — Industry: Government Agencies and Departments