Marketing Specialist
Posted via SalaryGuide - the career platform built for marketers. Nadia Care is hiring a Marketing Specialist to help bring maternal healthcare campaigns, content, and day-to-day marketing operations to life. The stated compensation range is $65,000 to $75,000, depending on direct, relevant experience. This US remote role is suited to a marketer with 2 to 5 years of healthcare marketing experience and strong copywriting and proofreading skills. You'll work under the Senior Marketing Manager across social media, email, newsletters, campaign reporting, and marketing collateral. Applicants in Nadia Care's priority markets who can support events up to twice a month receive preference. Open the full role on SalaryGuide to review the job breakdown and use resume tailoring to connect your experience with the requirements. Role Snapshot Title: Marketing Specialist Company: Nadia Care Location: Remote within the contiguous United States, with hiring restrictions below. Compensation: $65,000 to $75,000, depending on direct, relevant experience. Experience: 2 to 5 years in healthcare marketing. Priority markets: Washington, D.C.; Baltimore, MD; Nashville, TN; Memphis, TN; and Indianapolis, IN. Preference is given to local applicants able to support events up to twice a month. Company Overview Nadia Care works to improve pregnancy, birth, and postpartum experiences for women and their families, with a focus on underserved communities. Its team provides trust-based support at home, in person, and virtually, helping members navigate care and access doula support, lactation assistance, nutrition, housing, transportation, and other social needs. This support complements members' existing relationships with their obstetricians and doctors.
About the Role
Working under the Senior Marketing Manager, you'll support the execution of campaigns, content, and marketing operations in a fast-paced environment. The role combines hands-on writing and content production with project coordination, vendor management, campaign tracking, and empathetic inbound communication.
Responsibilities
Update brochures, flyers, and digital assets, keeping materials accurate, organized, and aligned with brand guidelines. Track workflows and deadlines in Asana. Maintain SOPs, call scripts, field collateral, pitch decks, and messaging guidelines. Coordinate vendors, print orders, promotional merchandise, budgets, inventory, and distribution. Help set up an online storefront for field teams. Support campaigns across email, SMS, direct mail, and phone outreach. Write, create, schedule, and publish social media content. Respond to community inquiries and track engagement to improve performance. Design and maintain visually appealing, mobile-responsive email templates within a CRM or email marketing platform. Build campaign tracking assets, including UTM parameters, short links, and QR codes. Help evaluate event and campaign effectiveness and deliver monthly and quarterly KPI reporting. Collaborate with program leaders on the quarterly newsletter, including writing, design, proofreading, email distribution, and blog publishing. Keep website content current and support digital projects. Manage inbound group email inquiries with empathy, discretion, and professionalism, routing messages to the appropriate teams. Qualifications 2 to 5 years of healthcare marketing experience. Excellent English grammar, strong copywriting, and precise proofreading skills, with experience creating materials such as newsletters and press releases. Knowledge of social media platforms and digital marketing strategies, with strong organization and attention to detail. Creative problem-solving skills and the ability to take initiative, manage multiple projects, and meet quick turnaround times with lean resources. An adaptable, action-oriented approach and a commitment to mission-driven healthcare work. Located in and authorized to work in the United States. Immigration sponsorship or employer immigration support is not available, including the arrangements listed by the employer for H-1B, OPT, STEM OPT, CPT, TN, and J-1. Remote positions are limited to the contiguous US. Nadia Care cannot hire candidates residing in North Dakota, Alabama, Hawaii, Puerto Rico, or outside the contiguous US. Preferred qualifications A bachelor's degree in Marketing, Communications, Business, or a related field. Design experience, including Adobe Creative Cloud, Figma, or video editing. Proficiency in Google Suite and familiarity with CRM or marketing automation tools such as HubSpot, plus project management tools such as Asana, Jira, or Confluence. Hands-on experience updating content within existing templates on Squarespace, WordPress, or Webflow. Experience owning social media messaging and B2C digital marketing strategies.
Compensation and Benefits
The stated compensation range is $65,000 to $75,000 , with the exact amount based on direct, relevant experience. For full-time employees, Nadia Care offers: Annual paid holidays. Unlimited time off for salaried exempt employees after the 90-day introductory period, or three weeks of paid time off for hourly non-exempt employees after that period. Medical insurance covering hospital, surgical, and prescription drug benefits, with coverage beginning the first of the following month. Dental and vision insurance. A stock option grant. Life insurance and short-term and long-term disability insurance. A 401(k) retirement plan. Job Listing Disclaimer This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application. Apply Through SalaryGuide Bring your healthcare marketing experience and writing skills to Nadia Care's maternal care mission. The full role opens on SalaryGuide. Review the details and apply.