[Remote] College Marketing Representative, Atlanta - The Orchard

Note: The job is a remote job and is open to candidates in USA. The Orchard is hiring a College Marketing Representative to promote its artists through digital and in-person marketing across a college campus and local community. The role involves building relationships with campus and local influencers, organizing promotional activities, creating social media content, and reporting on campaign results.

Responsibilities

• Organically create awareness of The Orchard’s artists by cultivating authentic relationships with key campus and local influencers including college radio, student organizations, newspapers, and community media to unlock opportunities for reviews, radio plays, interviews, and standout exposure
• Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists
• Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
• Research appropriate online sites, forums, and networks for the key 18-24yr old demographic for each artist
• Research & attend local and campus events that will best facilitate the promotion of our artists
• Attend our artists' shows to hand out promotional tools and get feedback from fans
• Submit a detailed report on your marketing successes and initiatives for each campaign you run

Skills

• You are an Undergraduate Student currently enrolled in a 4 year university in Atlanta with a minimum of 2 years left prior to graduation
• You are able to manage your own hours and be accountable for the work assigned to you
• You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing
• You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, X, and YouTube
• You're well-written, well-spoken, a team player, and an excellent communicator

Benefits

• Real-world music industry experience
• Opportunity to express your creativity through locally run social channels, team brainstorms, and concert/album reviews
• Access to inside information to improve your marketing outreach
• Free tickets to The Orchard’s artists’ shows and possible meet-and-greet passes
• Opportunity to build valuable relationships within your local music industry
• Inclusive, collaborative, global community
• Modern office environment designed to foster productivity, creativity, and teamwork
• Access to Counsel of Equity & Progressive Action (CEPA) resources
• Medical, dental, vision, life, and disability coverage
• 401(k) with employer matching
• Company-paid identity theft protection
• Resources for pets
• Mental health and meditation resources
• Industry-leading fertility coverage
• Fully paid leave for childbirth or bonding
• Fully paid leave for caregivers
• Programs for loved ones with developmental disabilities and neurodiversity
• Subsidized back-up child and elder care
• Reimbursement for adoption, surrogacy, tuition, and student loans
• Investment in professional growth and development
• Time off for a winter recess

Company Overview

Company H1B Sponsorship