[Remote] Contract Shopper Marketing Director

Note: The job is a remote job and is open to candidates in USA. ForceBrands lists a contract Shopper Marketing Director role focused on building and executing shopper marketing plans across priority retail accounts. The role manages retailer activations from brief through launch, coordinates cross-functional partners, and evaluates program performance.

Responsibilities

• Build and execute shopper marketing plans across priority retail accounts
• Recommend retailer tactics, budgets, retail media investments, and activation calendars
• Manage projects from brief through launch, including creative assets, retailer content, timelines, and approvals
• Maintain visibility across budgets, deadlines, owners, risks, and performance
• Coordinate with Sales, Brand, brokers, agencies, and retailer partners
• Analyze program results and recommend what to repeat, change, or discontinue

Skills

• 7+ years of shopper, retail, trade, or customer marketing experience within CPG
• Hands-on experience managing multiple accounts, including Whole Foods Market/Amazon, Target, Kroger, Albertsons, Wegmans, Hy-Vee, Harris Teeter, Sprouts, H-E-B, The Fresh Market, Fresh Thyme, Costco, Meijer, and/or Publix
• Strong knowledge of retail media, shopper budgets, promotional calendars, creative development, and performance analysis
• Senior, hands-on operator who can quickly assess priorities, establish structure, and execute with minimal oversight
• Food, beverage, or frozen-category experience

Benefits

• Remote; Pacific time preferred

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