Remote Manager, Customer & Competitive Analytics – Driving Data‑Driven Growth & Market Intelligence at brighthush

About brighthush

At brighthush, we empower people to feel confident and beautiful in every moment of their lives. Since our founding in 1973, we have grown into a global leader in personalized apparel, offering a seamless blend of technology, design, and customer experience. With a vibrant workforce of over 10,000 employees and a headquarters in Houston, Texas, brighthush is committed to innovation, sustainability, and inclusive growth. We are now looking for a visionary analytics leader to join our remote Enterprise Analytics team and help shape the future of customer and market intelligence.

Why This Role Matters

Customer and competitive analytics are the backbone of strategic decision‑making at brighthush. As the Manager of Customer & Competitive Analytics, you will translate complex data into actionable insights that influence marketing, product development, pricing, and investment strategies. Your work will directly impact how we understand our customers, anticipate market shifts, and maintain a competitive edge in a rapidly evolving retail landscape.

Key Responsibilities

• Lead the Customer Analytics Practice – Build and scale a cross‑functional team that harnesses transactional, digital, service, survey, and third‑party data to create a 360° view of our customers. Drive the development of segmentation, cohort, and lifetime value models that reveal evolving buying patterns and loyalty drivers.
• Deep Dive into Customer Behavior – Conduct rigorous analyses of purchase frequency, retention, reactivation, channel usage, engagement, tenure, and customer value. Identify emerging trends, anomalies, and opportunities for upsell or cross‑sell.
• Move Beyond Descriptive Reporting – Translate data into “why” and “what next” narratives. Use hypothesis testing, causal inference, and scenario modeling to uncover root causes of behavioral shifts and recommend concrete actions.
• Develop Actionable Playbooks – Partner with marketing and product teams to design and test targeted campaigns, pricing experiments, and loyalty initiatives. Measure responsiveness and iterate based on data‑driven feedback loops.
• Champion Competitive Intelligence – Establish frameworks for measuring market share, size, competitive positioning, and category performance. Integrate external market research, syndicated data, and social listening to keep brighthush ahead of industry trends.
• Translate Insights into Strategy – Provide senior leadership with clear, concise recommendations that inform marketing strategy, customer experience, investment decisions, and broader business priorities.
• Manage External Partnerships – Serve as the primary liaison with third‑party data, research, and analytics vendors. Evaluate data quality, negotiate contracts, and ensure seamless integration into our analytics ecosystem.
• Stakeholder Collaboration – Work closely with Marketing, Corporate Strategy, Data Engineering, Data Science, and senior executives to deliver actionable insights and influence decision‑making.
• Team Leadership & Culture – Mentor, coach, and develop a high‑performing analytics team. Foster a culture of curiosity, rigor, accountability, and continuous learning.
• Data Governance & Tooling – Collaborate with Data Engineering to improve data quality, standardize definitions, and enhance analytical tools. Champion the adoption of AI and emerging analytics technologies to accelerate discovery and storytelling.

Essential Qualifications

• Bachelor’s degree in Computer Science, Economics, Finance, Statistics, Operations Research, Industrial Engineering, or a related quantitative field.
• 8+ years of progressive analytics experience, including leading complex projects for cross‑functional stakeholders.
• Proven people‑management experience: hiring, coaching, and developing analysts while maintaining high analytical standards.
• Exceptional critical thinking and problem‑solving skills, with a track record of challenging assumptions and delivering actionable recommendations.
• Executive presence and strong communication skills; comfortable presenting to C‑suite and board‑level audiences.
• Advanced SQL proficiency and experience with large‑scale data transformations.
• Hands‑on experience with segmentation, clustering, regression, and behavioral analytics.
• Expertise in data visualization platforms such as Power BI, Tableau, or similar, with a portfolio of executive‑level dashboards.
• Strong project management skills; familiarity with Scrum, Kanban, JIRA, GitHub, and Confluence.
• Experience with Python and/or R for data analysis.
• Web analytics experience, preferably Google Analytics.
• Knowledge of marketing channels, agencies, and competitive intelligence.

Preferred Qualifications

• Experience building and scaling a customer analytics practice within a large retail or e‑commerce organization.
• Background in developing market‑share and competitive‑positioning models, especially when direct metrics are incomplete.
• Proficiency in AI/ML tools for predictive modeling, natural language processing, or automated storytelling.
• Experience managing relationships with syndicated data providers and evaluating data quality.
• Track record of influencing strategic decisions through data‑driven storytelling.

Skills & Competencies

• Strategic Vision – Ability to see the big picture and align analytics initiatives with business goals.
• Analytical Rigor – Deep understanding of statistical methods and data integrity.
• Communication – Clear, concise storytelling that resonates with both technical and non‑technical audiences.
• Leadership – Coaching, mentoring, and inspiring a diverse team of analysts.
• Collaboration – Building strong relationships across Marketing, Data Science, Engineering, and senior leadership.
• Innovation – Embracing AI, automation, and emerging analytics tools to drive efficiency.
• Business Acumen – Translating data insights into tangible business outcomes.

Career Growth & Learning Opportunities

At brighthush, your growth is a priority. You will have access to:

• Executive mentorship programs that pair you with senior leaders across the organization.
• Continuous learning resources, including subscriptions to industry journals, data science courses, and conference sponsorships.
• Cross‑functional projects that expose you to product development, supply chain, and global market expansion.
• Leadership development tracks that prepare you for senior analytics or strategy roles.
• Opportunities to publish white papers and speak at industry events, elevating your professional profile.

Work Environment & Culture at brighthush

We believe that a supportive, inclusive, and flexible environment fuels creativity and performance. As a remote role, you will enjoy:

• Fully remote work arrangement with flexible hours to accommodate global collaboration.
• Regular virtual team building and knowledge‑sharing sessions.
• A culture that values intellectual curiosity, accountability, and continuous improvement.
• Access to cutting‑edge tools and technologies that empower you to innovate.
• Transparent communication from leadership and a clear path for career progression.

Compensation & Benefits

While specific salary ranges are confidential, brighthush offers a competitive total rewards package that includes:

• Health, dental, and vision coverage.
• 401(k) plan with company match.
• Life, accident, and disability insurance.
• Paid time off for vacation, sick leave, holidays, and bereavement.
• Well‑being programs, including mental health resources and wellness stipends.
• Commuter assistance (for those who choose to work from an office occasionally).
• Adoption and education assistance.
• Legal services and employee merchandise discounts.
• Work‑life balance initiatives such as Meeting‑Free Fridays, Summer Fridays, and early holiday departures.

About brighthush’s Commitment to Diversity & Inclusion

brighthush is dedicated to building a workforce that reflects the communities we serve. We actively promote diversity, equity, and inclusion in all aspects of our hiring, development, and retention practices. We welcome candidates from all backgrounds and encourage those who bring unique perspectives to apply.

H1B Sponsorship

brighthush has a strong track record of sponsoring H1B visas, supporting international talent in contributing to our global success. While sponsorship is not guaranteed for every role, we are committed to evaluating each candidate’s qualifications on a case‑by‑case basis.

Ready to Join brighthush?

If you are a data‑driven strategist with a passion for customer insight and competitive intelligence, and you thrive in a fast‑paced, collaborative environment, we want to hear from you. Bring your analytical expertise, leadership acumen, and innovative mindset to brighthush and help us shape the future of personalized retail.

Apply today and become a pivotal part of brighthush’s journey to empower customers worldwide.