Remote Position
[Remote] Remote Product Manager - adult education
π Remote Β· United States
πΌ Full-time
Note: The job is a remote job and is open to candidates in USA. Kforce's client is seeking a Product Manager to own the strategy, organization, optimization, and engagement of a large library of adult educational content. The role uses engagement data, user feedback, analytics, and cross-functional collaboration to improve the digital content experience.
Responsibilities
- Own the content strategy and roadmap for a large library of adult educational content
- Audit existing content to understand what is available, how it is organized, where gaps exist, and what should be created, refreshed, or retired
- Organize and segment content based on different user personas, journeys, stages, and needs
- Use engagement data, user feedback, analytics, and experimentation to understand what content is working and what needs improvement
- Define, track, and own key content engagement and personalization metrics
- Explore new ways to make content more engaging, including short-form video, mobile experiences, gamification, interactive content, and other digital formats
- Oversee content production and prioritize what gets built while working closely with content, product, engineering, analytics, and other cross-functional teams
- Identify gaps in the existing content library and determine whether new content should be developed internally or sourced externally
- Package content into customizable programs and experiences based on different user needs and preferences
- Help define and improve the overall content management approach and articulate a clear vision for the future of the content experience
Skills
- 3+ years of experience as a Product Manager or equivalent, ideally owning user-facing digital products or experiences
- Strong experience owning content strategy, content optimization, digital education, adult learning, curriculum, or related programs
- Experience with adult education and adult learning content delivered digitally
- Experience building or managing content-driven products, content management systems, or personalized content experiences
- Strong experience implementing and using engagement metrics, analytics, user feedback, and experimentation to improve content
- Experience auditing, organizing, segmenting, and prioritizing large amounts of existing content
- Ability to recognize what makes content engaging, useful, accessible, and relevant to different audiences
- Experience working cross-functionally with teams such as engineering, design, analytics, operations, and content production
- Comfortable working in a fast-paced, hands-on environment where ownership, flexibility, and the ability to work through ambiguity are important
- Experience with mobile and digital content experiences across smartphones and tablets is a plus
- Healthcare, patient education, caregiver education, adult learning, or aging-population experience is preferred but not required
Benefits
- Medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees.
- Salaried personnel receive paid time off.
- Hourly employees on a Service Contract Act project are eligible for paid sick leave.
- Remote work arrangement.
Company Overview
Company H1B Sponsorship