[Remote] Senior Media Buyer

Note: The job is a remote job and is open to candidates in USA. Advantage HQ is seeking a Senior Media Buyer to own paid media strategy and growth across a portfolio of e-commerce clients. The role leads account performance, testing, creative collaboration, and client relationships while identifying opportunities across the broader customer journey and acquisition system.

Responsibilities

• You will develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels
• You will determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth
• You will balance short-term performance with the longer-term goal of building a scalable acquisition engine
• You will work closely with Media Analysts to monitor performance, identify trends, diagnose problems, and make decisions that improve efficiency and growth
• You will be accountable for understanding the reasons behind performance changes, not simply reporting what happened
• You will know when to scale, when to test, when to pull back, and when the problem sits outside the media account itself
• You will analyze the broader customer journey and identify opportunities across the funnel
• This may include landing pages, conversion rates, offers, pricing, checkout experience, creative, customer retention, and post-purchase behavior
• You will work with cross-functional teams to turn these insights into practical recommendations for clients
• You will develop a structured testing roadmap across audiences, creative, offers, messaging, campaign structures, and other growth levers
• You will evaluate test results based on business impact and use those learnings to inform future strategy
• You will avoid testing for the sake of activity and focus on experiments that can meaningfully improve performance
• You will work closely with Creative Strategists to identify creative opportunities based on media performance, customer behavior, and market insights
• You will help translate performance data into clear creative briefs and recommendations and use creative performance to inform future media strategy
• You will serve as a strategic partner to your clients, building relationships based on trust, expertise, and results
• You will lead strategic conversations, present performance insights, explain recommendations clearly, and help clients understand the decisions behind the strategy
• You will be comfortable challenging a client's assumptions when the data supports a different direction
• You will continuously look for opportunities to increase client growth and account value
• This could include new channels, new audiences, new offers, creative opportunities, funnel improvements, or changes to the broader acquisition strategy
• You are expected to bring ideas to the table rather than waiting for direction

Skills

• You are an experienced performance marketer who understands e-commerce from the perspective of both media and business growth
• You can look at an account and understand not only what the numbers are saying, but what they mean and what should happen next
• You are strategic enough to lead client conversations but hands-on enough to understand campaign mechanics and challenge the details when necessary
• You are commercially minded
• You understand that a strong media account is not defined by a good CTR or low CPA alone
• You care about profitable growth, customer economics, conversion, retention, and the client's broader business objectives
• You are comfortable working with ambiguity and taking ownership of your accounts
• You do not wait for someone else to identify the next opportunity
• You use data, technology, and AI to improve the speed and quality of your decision-making
• Significant experience managing e-commerce clients is required
• Strong hands-on experience with Meta, Google, and TikTok
• Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
• Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
• Strong client-facing and presentation skills
• Strong analytical, problem-solving, and communication skills
• 6+ years of experience in paid media, performance marketing, growth marketing, or a related field
• With additional platform experience such as Snapchat or X being valuable
• Experience managing significant advertising budgets
• Experience with creative testing, offer testing, and landing page or funnel optimization
• Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
• Experience creating and presenting strategic recommendations to senior stakeholders

Benefits

• Fully remote.
• Access to experienced media, creative, growth, and technology teams, as well as proprietary data and tools such as Meteoric AI.
• For the right person, this role can also provide a path into media leadership, strategy, or broader growth responsibilities.

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