[Remote] Senior Vice President, Integrated Marketing

Note: The job is a remote job and is open to candidates in USA. Highwire is hiring a Senior Vice President, Integrated Marketing to lead the growth, evolution, and execution of its integrated marketing offering. The role will build scalable capabilities and teams, advise priority clients, drive agency and account growth, and lead cross-functional delivery of measurable marketing programs.

Responsibilities

• Lead the growth and performance of integrated marketing programs across priority client accounts, driving measurable business impact, client value, and account expansion
• Build, scale, and oversee Highwire’s integrated marketing function, including defining offerings, establishing best practices, developing capabilities, and building a high-performing team
• Partner with the EVP, Integrated Solutions to productize integrated solutions and create scalable offerings that drive adoption across clients and the agency
• Establish operational frameworks, processes, and tools that enable effective collaboration, efficient resource allocation, and seamless delivery across integrated initiatives
• Partner with project management leadership to strengthen planning, execution, and workflow across integrated marketing programs
• Drive new business growth by identifying opportunities, contributing to pitches, and developing integrated solutions that address client needs
• Serve as a senior strategic advisor to clients, helping connect brand, communications, product marketing, and business objectives through integrated strategies
• Lead collaboration across strategy, creative, insights, analytics, PR, social, paid, influencer, and account teams to deliver impactful, integrated campaigns
• Translate audience insights, research, cultural trends, and business objectives into actionable strategies, campaigns, and communications programs
• Partner with Creative and Strategy teams to develop compelling brand narratives, inspire breakthrough creative work, and deliver award-worthy campaigns
• Own the operational performance, profitability, and effectiveness of integrated marketing initiatives, including establishing KPIs, OKRs, measurement frameworks, and reporting
• Recruit, mentor, and develop talent across Integrated Marketing and Project Management while fostering a collaborative, high-performing culture
• Identify emerging channels, technologies, and marketing trends to continuously evolve Highwire’s integrated marketing capabilities
• Develop case studies, awards submissions, thought leadership, and agency marketing materials that demonstrate integrated success and elevate Highwire’s market position

Skills

• 12+ years of experience in integrated marketing, brand strategy, communications, or marketing leadership, with significant experience in a mid-sized or large agency environment
• Proven experience leading integrated marketing functions or practice areas within an agency, including building capabilities, scaling teams, developing offerings, and establishing operating models
• Demonstrated experience supporting enterprise, B2B, technology, or high-growth brands and developing integrated strategies that address complex business challenges
• Strong track record of growing client relationships, expanding accounts, and serving as a trusted advisor to senior executives and marketing leaders
• Deep expertise across integrated marketing disciplines, including brand strategy, creative, paid media, social, influencer, content, analytics, and communications
• Experience leading cross-functional teams and delivering complex, multi-channel campaigns with measurable business outcomes
• Proven ability to build scalable processes, improve operational efficiency, manage budgets, and drive profitable growth
• Exceptional executive presence, communication skills, and ability to influence clients, teams, and senior stakeholders
• Experience developing award-winning campaigns, thought leadership, and agency marketing materials that showcase integrated impact

Benefits

• Flexible hybrid work model tailored to your schedule and lifestyle. Candidates located within commuting distance of the New York, NY or San Francisco, CA offices follow a hybrid schedule, with three in-office days per week; fully remote roles are available in the listed states and Washington, D.C.
• Generous vacation policy, including extended summer and winter breaks
• Early log-off on Fridays through our Empower Hours program
• 401(k) plan with employer matching
• Comprehensive medical, dental, and vision coverage, plus FSA options
• Paid parental leave benefits
• Commuter benefits
• Annual Growth Mindset stipend for books, events, or learning experiences
• Monthly technology reimbursement
• Wellness benefit program for mental and physical health
• 501c3 donation matching program
• Mentorship and ongoing professional development opportunities
• Monthly recognition and team celebrations
• Employee referral and new business referral bonuses
• Quarterly Highwire events and team gatherings
• Dog-friendly office environment
• A supportive, inclusive, and collaborative workplace where you can grow and do your best work

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