[Remote] SEO Specialist

Note: The job is a remote job and is open to candidates in USA. 360training is seeking an SEO Specialist to support its Search Marketing Team. The role focuses on keyword research, SEO and AI-search content optimization, content brief creation and review, audits, performance reporting, and cross-functional collaboration.

Responsibilities

• Perform keyword research across our network of brand websites to identify opportunities for new content and on-page improvements, and prioritize them to outrank competitors
• Create detailed content briefs for webpages and blog posts, and review drafts to ensure they meet SEO best practices and audience intent
• Optimize content for AI search visibility (GEO) so our brands are surfaced and cited in AI Overviews, ChatGPT, and similar answer engines
• Run on-page and technical SEO audits using Screaming Frog and Ahrefs/Semrush, and flag issues to the development team
• Collaborate closely with content writers and product marketing specialists to implement recommendations
• Manage the SEO content calendar and multiple concurrent projects to ensure requests are completed on time and in order of importance
• Report on KPIs for SEO content efforts using Google Analytics and Google Search Console, including traffic, CTR, SERP position, and keyword movement
• Use AI tools to accelerate research, brief creation, and content QA while maintaining quality and accuracy
• Stay ahead of the curve on industry trends, AI search developments, and SEO best practice

Skills

• Bachelor's degree
• 2+ years' experience in SEO, content strategy, or a similar role focused on optimizing content for search engines
• Competency with Ahrefs, Semrush, Screaming Frog, Google Analytics (GA4), and Google Search Console
• Proficiency with AI tools (ChatGPT, Claude, or similar) for research, drafting, and analysis
• Familiarity with generative engine optimization (GEO) and how AI search surfaces and cites content
• Expertise in keyword research, SEO copywriting, and optimizing webpage content
• Strong research skills and ability to think like the different audiences we write for
• Strong communication, organization, and time management skills; a team player who operates well in a dynamic environment
• No Visa Sponsorship for this role

Benefits

• Annual bonus
• Flexible time off
• Company-recognized holidays
• 401k Pension Plan with company match contributions
• Short-Term and Long-Term Disability
• Life Insurance—Basic, Voluntary, and AD&D
• Healthcare—Medical, Dental, Vision, and MDLive
• Flexible spending and Health Savings Accounts (HSA)
• Employee Assistance Program (EAP)
• Remote position

Company Overview