[Remote] Utility Sales Associate

Note: The job is a remote job and is open to candidates in USA. Virginia Transformer is a U.S.-owned manufacturer of power transformers serving utility and industrial markets. The Utility Sales Associate will drive regional sales growth by developing accounts, managing pipelines, securing orders, engaging customers, and supporting utility and public power sales across a remote territory with extensive travel.

Responsibilities

• Drive growth in assigned region by selling distribution and power transformers to Investor-Owned Utilities, Public Power, Co-ops, and EPCs
• Generate new inquiries, follow up on quotes, secure orders, and achieve assigned booking and margin goals
• Travel (up to 75%) to visit utilities, engineering firms, channel partners, and key accounts
• Identify and develop new accounts and emerging market opportunities
• Strengthen existing relationships through regular onsite visits, follow-up, and responsiveness
• Build and maintain a strong pipeline of inquiries and opportunities across assigned territory
• Track leads, quotes, and close rates; adjust strategy to improve hit rate and increase bookings
• Work with internal Application Engineers to ensure accurate and timely quotations
• Support channel partners, manufacturers’ reps, EPCs, and distributors to help them achieve their sales targets
• Conduct customer visits, lunch-and-learns, product presentations, and training
• Understand customer needs, project requirements, and competitive positioning
• Negotiate pricing and commercial terms on major opportunities with support from leadership
• Partner with Project Management to ensure customers stay informed during order execution
• Maintain up-to-date knowledge of competitive landscape, utility programs, and regional opportunities
• Provide accurate CRM input, sales forecasts, and market updates
• Work with Marketing to refine sales collateral and value proposition messaging

Skills

• • 3+ years of sales experience, preferably in industrial, utility, energy, construction, or B2B field sales
• • Strong relationship-building skills, drive, personality, and competitive spirit
• • Up to 75% travel across assigned region
• • Proficiency in Excel and CRM tools (Salesforce, HubSpot, or similar)
• • Strong communication and presentation skills
• • Ability to make cold calls and develop new accounts
• • Legal authorization to work in the U.S
• • Experience selling into utilities, EPCs, or industrial accounts
• • Experience with electrical equipment, capital equipment, or field service solutions (not required but helpful)
• • Prior success in a high-bonus, performance-based compensation structure

Benefits

• Uncapped commission offering unlimited earning potential tied to bookings, margins, and new account development
• Remote role with extensive field travel
• We train hard, grow together, and lead with purpose

Company Overview