[Remote] VP of Portfolio Marketing

Note: The job is a remote job and is open to candidates in USA. Checkmarx is seeking a product marketing leader to own the strategic positioning of its platform and agentic application security solutions. The role leads global messaging, go-to-market strategy, sales enablement, product launches, and performance optimization in partnership with marketing, product management, and sales.

Responsibilities

• Own the global messaging architecture for Checkmarx One, acting as the primary visionary responsible for defining, simplifying, and articulating the market’s evolution towards agentic application security
• Position Checkmarx as the undisputed leader in AppSec, ensuring our platform positioning continues to shift and lead the industry narrative, dominate analyst evaluations, and wins executive-level mindshare
• Analyze shifting market demands, competitive dynamics, and customer feedback to influence packaging, pricing models, and overall GTM priorities
• Master our key buyer personas and collaborate deeply with global sales leadership to deploy high-velocity sales plays and technical enablement
• Champion an AI-first culture across your product marketing workflows, utilizing advanced automation and AI tools to accelerate content generation, scale enablement assets, and optimize growth marketing execution
• Partner closely with your team members to develop, track, and evaluate product launch plans and key campaigns to hit pipeline and growth targets
• Track the performance of platform and marketing initiatives, analyze adoption and effectiveness by region, product line, and customer segment, and optimize strategy based on real-world data

Skills

• 15+ years .of experience in enterprise marketing, including a strong, demonstrated track record of leading high-performing product marketing teams in application security, DevOps, DevSecOps, or software supply chain management
• Deep experience creating product messaging in a technical product environment, with the ability to work with product management and sales to position complex products to developers, security teams, and CISOs
• Key contributor to platform strategy at a company scaling toward $500M–$1B+ in ARR, with experience in a fast-paced organization
• Proven ability to present to C-level audiences, communicating vision, positioning, differentiators, competitive strengths, customer segment value propositions, and market trends
• Natural leadership ability; knows how to balance passion, empathy, and grit to build a culture that is accountable, performance-driven, and motivated by opportunity
• Strong collaboration skills and relationship-building credibility across all levels and functions, including Engineering, Sales, and Revenue Operations

Benefits

• Medical, dental, and vision coverage
• 401(K)
• Additional incentives
• Culture of community and opportunity to work in a growing organization
• Room for career growth and professional development
• Training and educational opportunities

Company Overview