Seasoned Virtual Assistant & Digital Operations Specialist – Shopify & SquareSpace Website Maintenance, Optimization, and Automation at brighthush

About brighthush

brighthush is more than a digital agency; we are a movement that empowers brands to tell their stories through clean, high‑performance websites that convert visitors into loyal customers. With a portfolio that spans e‑commerce, lifestyle, and professional services, we have earned a reputation for marrying design excellence with robust, scalable technology. As a fully remote, growth‑oriented organization, we value creativity, collaboration, and a relentless focus on delivering measurable results. Our mission is simple: help businesses shine online by building sites that perform, look stunning, and grow with their customers.

Why Join brighthush?

When you become part of the brighthush family, you’ll experience a culture that celebrates autonomy, continuous learning, and a shared commitment to quality. Our remote teams thrive on flexibility, open communication, and a supportive environment where every voice is heard. Whether you’re a seasoned web specialist or a self‑motivated tech enthusiast, you’ll find the resources, mentorship, and opportunities to grow your skill set and advance your career.

Position Overview

We’re seeking a meticulous, tech‑savvy Virtual Assistant to serve as the backbone of our Shopify and SquareSpace platforms. In this hybrid role, you’ll be responsible for maintaining site integrity, optimizing workflows, and ensuring a seamless user experience across both e‑commerce and content‑driven sites. Your work will directly influence brand perception, conversion rates, and operational efficiency.

Key Responsibilities

• Shopify Platform Stewardship
  • Diagnose and resolve automation issues, including abandoned cart flows, order notifications, and email triggers.
  • Validate and troubleshoot integrations with CRM, email marketing, and payment gateways.
  • Collaborate with the marketing team to align Shopify workflows with promotional campaigns, ensuring timely updates and accurate data capture.
  • Monitor site performance metrics, identify bottlenecks, and recommend improvements to enhance speed and reliability.
  • Maintain product catalog accuracy, including pricing, variants, and inventory levels.
  • Implement and test new Shopify features such as Script Editor, Shopify Flow, or third‑party apps to improve automation and customer experience.
• SquareSpace Site Management
  • Update visual assets, blog posts, testimonials, and contact information to keep the site fresh and relevant.
  • Execute quarterly design refreshes, incorporating new layouts, color palettes, and typography that align with brand guidelines.
  • Suggest navigation enhancements and UX improvements based on analytics and user feedback.
  • Ensure compliance with accessibility standards (WCAG 2.1) and mobile responsiveness.
  • Coordinate with the design team to implement new page templates and custom code snippets.
  • Perform regular backups and security checks to safeguard site integrity.
• Content & Coordination
  • Maintain an on‑brand, organized website structure across both platforms.
  • Upload new product information, schedule blog content, and manage editorial calendars.
  • Communicate proactively with cross‑functional teams—marketing, sales, and customer support—to gather requirements and provide status updates.
  • Document processes, create SOPs, and share best practices to streamline future onboarding.
  • Coordinate with external vendors (photographers, copywriters, developers) to ensure timely delivery of assets.
• Continuous Improvement
  • Stay current with platform updates, new features, and industry trends.
  • Propose automation opportunities to reduce manual effort and increase consistency.
  • Analyze performance data to identify opportunities for conversion rate optimization.
  • Conduct A/B tests on landing pages, checkout flows, and email campaigns to drive incremental growth.
  • Recommend and implement SEO best practices to improve organic visibility.

Essential Qualifications

• Proven experience managing Shopify and SquareSpace sites, with a portfolio of live projects.
• Strong understanding of e‑commerce workflows, payment integrations, and marketing automation.
• Familiarity with CRM systems (e.g., HubSpot, Salesforce) and email marketing platforms (e.g., Klaviyo, Mailchimp).
• Excellent written and verbal communication skills, with the ability to translate technical details into clear, actionable insights.
• Self‑starter mindset, capable of working independently while maintaining alignment with team goals.
• High attention to detail, with a track record of delivering error‑free content and site updates.
• Strong organizational skills and the ability to manage multiple projects simultaneously.

Preferred Qualifications

• Experience with Shopify Plus or advanced Shopify features (e.g., Script Editor, Shopify Flow).
• Knowledge of SEO best practices and analytics tools (Google Analytics, Search Console).
• Basic HTML/CSS proficiency for minor customizations.
• Background in graphic design or familiarity with design tools (Adobe Creative Suite, Figma).
• Previous remote work experience in a fast‑paced, cross‑functional environment.
• Experience with version control systems (Git) or content management workflows.

Core Skills & Competencies

• Technical proficiency: Shopify, SquareSpace, CRM, email marketing, and basic web development.
• Analytical mindset: ability to interpret data, identify trends, and recommend actionable improvements.
• Project management: adept at juggling multiple tasks, setting priorities, and meeting deadlines.
• Collaboration: comfortable working with designers, marketers, developers, and stakeholders across time zones.
• Adaptability: thrives in a dynamic environment where priorities shift and new challenges arise.
• Problem‑solving: quick to diagnose issues and develop creative, sustainable solutions.

Career Growth & Learning Opportunities

At brighthush, we believe in nurturing talent and providing clear pathways for advancement. As a Virtual Assistant, you’ll have the chance to:

• Progress into a Senior Web Operations role, overseeing multiple sites and larger teams.
• Transition into specialized positions such as e‑commerce strategist, UX researcher, or digital marketing analyst.
• Participate in quarterly learning sessions, workshops, and certifications covering the latest in web technology, SEO, and conversion optimization.
• Lead cross‑functional projects, gaining exposure to product development, sales, and customer success.
• Earn a spot on our “Innovation Council,” where you can propose and pilot new tools or processes.

Work Environment & Culture

Our remote‑first culture is built on trust, transparency, and a shared commitment to excellence. You’ll enjoy:

• Flexible work hours that accommodate your personal rhythm while ensuring timely project delivery.
• Regular virtual team gatherings, including monthly town halls, brainstorming sessions, and informal coffee chats.
• A collaborative platform (Slack, Asana, Notion) that keeps everyone connected and informed.
• A culture that values creativity, encourages experimentation, and rewards innovative solutions.
• Access to a global network of experts, mentors, and peers who are eager to share knowledge.

Compensation, Perks & Benefits

We offer a competitive, performance‑driven compensation package that reflects your expertise and the impact of your work. While the exact figure is tailored to experience and responsibilities, you can expect:

• Up to $40,000 per month for part‑time engagement, with potential for growth based on performance.
• Comprehensive health, dental, and vision coverage (for full‑time equivalents).
• Generous paid time off, including vacation, sick days, and personal days.
• Professional development stipend for courses, certifications, and conferences.
• Equity or profit‑sharing options for long‑term contributors.
• Access to cutting‑edge tools and software licenses to support your daily tasks.
• Monthly wellness stipend to support your physical and mental health.
• Annual team retreat (virtual or in‑person) to celebrate achievements and strengthen bonds.

How to Apply

If you’re passionate about keeping websites running smoothly, love diving into the details, and thrive in a remote, collaborative environment, we want to hear from you. Submit your resume, a brief cover letter highlighting your experience with Shopify and SquareSpace, and any relevant portfolio links. Let us know why you’re the perfect fit for brighthush’s dynamic team.

Apply now and become the go‑to tech VA who keeps our digital presence shining!

Originally posted on