Senior Director, Marketing Product & Program Strategy
Director / Senior Director, Marketing Product & Program Strategy You lead: A blended team of our consultants, while managing relationships and expectations with client marketing, product, design, engineering, data and AI teams Industry: Telecom (preferred) Location: Atlanta, Dallas or New Jersey (Remote)
About the Role
An executive-level consultant capable of program leadership , market and product strategy and executive communication . You lead a multi-product program for a client, bring the market, competitive and industry insight that shapes its direction, and engage confidently with VP, SVP and CMO stakeholders, while staying accountable for measurable ROI. A marketerβs understanding of audiences, segmentation and customer journeys helps you see what the products must do for the marketers who use them. This is a player-coach role: you engage executives with a point of view and personally build the work behind it.
Responsibilities
Program Leadership - Direct vendor and client teams toward one plan, without formal authority over client staff. - Set priorities with client marketing and product leads, and unblock design, engineering, data and AI teams. - Define the KPI tree and measurement plan in partnership with client data teams. Track adoption, utilization, revenue attribution and in-year savings, such as reduced spend and workflow optimization. Market & Strategic Thought Leadership - Bring the outside-in view into