Senior Events Manager
About the Opportunity The hiring organization is seeking a Senior Events Manager to lead the strategy, planning, and execution of high-impact trade shows and corporate events. This role owns end-to-end event execution to drive brand awareness, generate sales pipeline, and deliver engaging experiences for customers and prospects. Working cross-functionally across marketing, sales, product, and executive teams, the Senior Events Manager manages complex logistics, ensures operational excellence, and measures event success in a fast-paced environment. Role Title: Senior Events Manager Location: United States (Remote) Employment Type: Full time Travel: Approximately 25%, subject to fluctuation based on business needs
Key Responsibilities
Develop and implement a comprehensive event strategy aligned with marketing and sales objectives. Own the end-to-end event lifecycle, including planning, logistics, execution, and post-event analysis. Oversee the development of trade show booths, sponsorships, and marketing activations to establish an impactful brand presence. Manage event staffing, speaker coordination, and audience engagement strategies. Act as the primary liaison between internal stakeholders, external vendors, and trade show organizers. Partner closely with marketing, sales, product, and executive leadership to ensure events deliver measurable business outcomes. Lead internal teams through pre-event planning, on-site execution, and post-event follow-up. Manage event budgets, contracts, and vendor negotiations to ensure cost efficiency and return on investment. Direct all logistical elements, including venue selection, exhibit design, travel coordination, and on-site delivery. Maintain compliance with industry best practices and risk management standards. Establish key performance indicators and success metrics to evaluate event performance. Deliver post-event reporting, including attendee feedback collection, pipeline contribution analysis, and recommendations for future programs. Introduce continuous innovations to event formats and experiences to increase engagement and return on investment. Required Qualifications 8+ years of experience in event strategy, trade show management, and corporate event planning. Proven experience managing large-scale, high-visibility events with multiple stakeholders and competing priorities. Strong project management skills, with the ability to lead cross-functional teams, oversee complex logistics, and maintain departmental alignment. Demonstrated expertise in budget management, cost optimization, and financial reconciliation. Strong strategic problem-solving abilities and sound real-time decision-making under pressure. Exceptional communication, negotiation, and leadership skills, with a track record of influencing stakeholders across all organizational levels. Ability to thrive in a fast-paced setting and adapt quickly to shifting business requirements.
Preferred Qualifications
Experience managing events within a SaaS-based B2B technology company. Compensation & Benefits Base Salary: $114,750 – $135,000 USD per year. Incentive Compensation: Eligible roles may participate in a bonus incentive or commission plan. Benefits: Full-time employees have access to health coverage, flexible spending accounts, and paid time off. Employment Conditions & Equal Opportunity Reference checks with provided contacts may be conducted as part of the selection process. The organization provides equal employment opportunities to all employees and applicants without regard to race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. Reasonable accommodations are provided to individuals with disabilities throughout the application and interview process, for the performance of essential job functions, and to access the benefits and privileges of employment.