Senior Marketing Operations & Analytics Manager
Posted via SalaryGuide - the career platform built for marketers. Own the reporting that shapes marketing investment at Horizon3. This US remote Senior Marketing Operations & Analytics Manager role offers $145,000 - $185,000 in annual base salary, plus eligibility for stock options. You'll connect marketing spend to pipeline and revenue, build dashboards leadership relies on, and turn analysis into recommendations about where the next dollar goes. This is a hands-on role for someone with 5+ years in marketing analytics, revenue analytics, or marketing operations in B2B SaaS or technology. Open the full role on SalaryGuide for the company and job breakdown, and use resume tailoring to align your experience with the JD. Role Snapshot Title: Senior Marketing Operations & Analytics Manager Company: Horizon3 Location: United States, remote Employment: Full-time Base salary: $145,000 - $185,000 annually Experience: 5+ years in a relevant analytics or marketing operations role Team scope: Within Marketing Operations; mentors analysts with no direct reports Travel: Minimal travel for internal offsites may be required Company Overview Horizon3 is a cybersecurity company helping organizations proactively find, fix, and verify exploitable attack vectors before criminals exploit them. Its NodeZero platform delivers production-safe autonomous penetration testing across internal, external, cloud, and hybrid cloud environments. Customers range from educational institutions to government agencies and Global 100 enterprises.
About the Role
You’ll own marketing performance measurement, including reporting, attribution, and planning models that show which programs create pipeline. Working across demand generation, field marketing, digital, campaigns, ABM, SDR, RevOps, and Finance, you’ll build reports, run analyses, and present findings that guide leadership decisions.
Responsibilities
Own marketing attribution and reporting across funnel, pipeline, and revenue impact; align core funnel definitions across Marketing, Sales, and Finance. Build cost-per-opportunity, cost-per-lead, and ROI reporting by channel, program, and segment to support investment decisions. Maintain dashboards for weekly, monthly, and quarterly reviews covering funnel performance, pipeline, campaign ROI, ABM engagement, and field programs. Use RevSure and Tableau to create clear reports and visuals, develop self-serve reporting, and produce executive-ready and board-ready performance narratives. Analyze funnel conversion, velocity, and cohorts to identify where pipeline is won or lost and recommend improvements. Build spend-to-pipeline planning models, support target setting and forecasting, and design and evaluate tests with campaign owners. Partner with Marketing Operations on data capture, campaign tracking, and UTM standards; audit data, investigate anomalies, and drive fixes at the source. Use AI tools to accelerate analysis and reporting, support cross-functional teams, and mentor Marketing Operations Analysts. Qualifications 5+ years in marketing analytics, revenue analytics, or marketing operations within B2B SaaS or technology. Advanced Salesforce reporting skills, including cross-object reports, dashboards, formula fields, and campaign influence. Hands-on experience building and maintaining marketing attribution models and explaining their limitations. Strong understanding of the B2B funnel, lead lifecycle, and pipeline mechanics. Advanced spreadsheet modeling and experience with Tableau, Power BI, or an equivalent BI tool. Financial fluency in CPO, ROI, and budget-to-pipeline planning. Ability to turn analysis into clear executive recommendations, both in writing and in presentations, with high standards for accuracy. Preferred experience RevSure and working knowledge of SQL or Python. Wider GTM tools such as Chili Piper, Zuddl, Nooks, Peerbound, Gainsight, Clay, Influ2, or Reachdesk. Cybersecurity, highly technical B2B markets, or enterprise go-to-market motions.
Compensation and Benefits
Base salary: $145,000 - $185,000 annually, determined by location, qualifications, experience, and relevant skills. Equity: All full-time roles are eligible for a stock option package. Health, vision, and dental insurance for you and your family. Flexible vacation policy and generous parental leave. Remote work and career development opportunities within an inclusive, collaborative team. Job Listing Disclaimer This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application. Apply Through SalaryGuide Ready to turn marketing performance data into investment decisions? Open the full role on SalaryGuide and apply for Horizon3’s marketing analytics opportunity.