Senior Remote Growth Marketing Manager – Mastering Customer Acquisition, Campaign Optimization, and Data‑Driven Performance Growth at brighthush
About brighthush and the Opportunity
brighthush is a forward‑thinking technology company that empowers businesses worldwide to unlock the full potential of their digital presence. With a mission to democratize growth marketing, we blend cutting‑edge analytics, creative storytelling, and a culture of experimentation to help our clients scale sustainably. Our remote‑first, inclusive environment thrives on curiosity, collaboration, and a relentless focus on results.
We are looking for a seasoned Growth Marketing Manager who can lead the charge in attracting, converting, and retaining high‑value customers. If you are passionate about data‑driven decision making, thrive in a fast‑paced, cross‑functional setting, and want to shape the future of growth at a company that values innovation, we want to hear from you.
Key Responsibilities
- Strategic Growth Planning – Design and execute comprehensive growth roadmaps that align with brighthush’s business objectives, targeting specific audiences, setting clear budgets, timelines, and measurable KPIs.
- Campaign Management & Optimization – Own end‑to‑end paid search, paid social, email, and other paid acquisition channels. Continuously refine creative, copy, and landing pages in partnership with our creative team to maximize CTR, conversion, and ROAS.
- Conversion Funnel Analysis – Map the entire customer journey, identify friction points, and run hypothesis‑driven experiments to improve funnel performance and reduce churn.
- Experiment Design & Execution – Plan, launch, and analyze A/B and multivariate tests. Translate findings into actionable recommendations and document learnings for future campaigns.
- Budget Allocation & Forecasting – Allocate and reallocate budgets based on real‑time performance, business priorities, and forecasted ROI. Provide transparent reporting on spend efficiency.
- Cross‑Functional Collaboration – Partner with Product, Sales, and Customer Success to align acquisition tactics with onboarding, activation, and retention strategies. Ensure lead quality and handoff processes are optimized.
- Data Integrity & Reporting – Validate tracking implementation, troubleshoot data gaps, and build dashboards that provide clear insights into CAC, LTV, conversion rates, and incremental lift.
- Thought Leadership & Knowledge Sharing – Present findings to senior leadership, articulate data limitations, and advocate for best practices across the marketing organization.
- Continuous Learning & Process Improvement – Stay current with industry trends, new tools, and emerging platforms. Champion a culture of experimentation and iterative improvement.
Essential Qualifications
- 3–5 years of proven experience in growth marketing, performance marketing, or a closely related role.
- Hands‑on experience managing paid search, paid social, email, and other acquisition channels with a track record of delivering measurable results.
- Strong analytical mindset: ability to interpret campaign data, derive insights, and translate them into actionable strategies.
- Proficiency in planning, executing, and evaluating A/B tests and other controlled experiments.
- Familiarity with analytics platforms (brighthush Analytics, Mixpanel), CRM systems, and campaign reporting tools.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives for both technical and non‑technical audiences.
- Self‑starter with strong project management skills, capable of juggling multiple campaigns and priorities independently.
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