SEO Specialist - Remote
About the Company
Consultwebs provides digital marketing services to legal industry clients, with a focus on improving online visibility and search performance.
About the Role
Consultwebs is hiring a full-time, remote SEO Specialist to manage and implement SEO strategies across a portfolio of legal industry clients. This hands-on role focuses on technical SEO, semantic search, structured data, and advanced AI-assisted workflows. You will manage client campaigns while collaborating with SEO leadership to develop scalable processes, documentation, and best practices. The role offers a four-day workweek.
Key Responsibilities
Manage and implement technical SEO, content optimization, and local SEO strategies for assigned client accounts. Apply semantic search principles to strengthen topical authority, internal linking, and content architecture. Build and maintain structured data using JSON-LD and Schema.org, focusing on entity relationships and visibility in AI-powered search results. Use vector embeddings and semantic proximity to identify patterns, improve content clusters, and inform SEO strategy. Apply AI tools and APIs, including OpenAI, Claude, and Gemini, to conduct audits, identify entities and content gaps, classify information, and support data-driven decision-making. Develop and quality-check content briefs that support E-E-A-T, YMYL compliance, and legal search intent. Use Google Search Console, Google Analytics 4, Screaming Frog, and related tools to monitor site health, identify technical issues, and measure performance. Optimize crawling, indexation, site performance, and internal linking structures. Collaborate with content teams, developers, project leads, and SEO leadership to improve workflows and campaign outcomes. Develop internal documentation, playbooks, and repeatable processes that support the wider SEO team. Required Qualifications 4–6+ years of hands-on SEO experience, ideally in legal, healthcare, finance, or another regulated industry. Proven experience managing SEO campaigns from technical audits and implementation through performance analysis. Strong knowledge of Schema.org markup, structured data deployment, and semantic site architecture. Practical experience using AI tools and APIs for SEO workflows beyond basic prompting or content generation, including audits, classification, prompt chaining, and data-informed strategy. Understanding of vector embeddings, entity clustering, contextual proximity, and their applications in modern search. Strong technical SEO skills, including crawl optimization, indexation control, site performance, and internal linking. Excellent written and verbal communication skills, with the ability to explain complex SEO concepts to clients and internal teams. Ability to collaborate effectively with content teams, developers, and project leads. Candidates whose AI experience is limited to basic ChatGPT prompting or who lack practical experience with semantic SEO and structured data may not be a suitable fit.
Preferred Qualifications
Familiarity with AI-influenced search experiences, including Google SGE, Perplexity, and ChatGPT browsing. Experience creating and interpreting SEO dashboards using Looker Studio or similar tools. Working knowledge of WordPress, including theme-level and plugin-level SEO implementation. Experience optimizing legal directory profiles and citations, such as Avvo, Findlaw, and Martindale. Previous experience with a legal marketing agency or multi-location law firms. Salary & Benefits Monthly compensation: $2,000–$3,000. Employment type: Full-time. Work arrangement: Remote. Schedule: Four-day workweek.