SEO & Website Optimization Specialist
About the Company
Legal Associations Management (LAM) is a service and technology company that manages and supports multiple professional associations. The company uses established systems, processes, technology, and data to reduce operational workloads, help associations grow, retain members, and identify new business opportunities. LAM offers a casual, fast-paced, and collaborative work environment that encourages personal and professional growth, initiative, and clear communication.
About the Role
LAM is seeking a Site Health + SEO Specialist to support the performance, stability, and search visibility of its websites. This role focuses on reducing technical issues, improving website health, supporting team productivity, and strengthening search rankings through ongoing maintenance, analytics tracking, and targeted SEO activities. The successful candidate will use SEO data and insights to identify opportunities, resolve website issues, and improve overall site performance.
Key Responsibilities
Conduct ongoing keyword research and use Semrush analysis to improve search rankings. Identify and resolve technical SEO issues affecting website visibility and performance. Review and improve website content based on content gaps, ranking opportunities, and user search intent. Monitor SEO health scores and implement improvements to strengthen overall website performance. Update plugins and perform routine WordPress maintenance. Track keyword rankings and website metrics to guide SEO priorities and next steps. Maintain clean website structures that support long-term growth. Translate data insights into practical SEO improvements.
Required Qualifications
At least 2 years of SEO experience with hands-on Semrush use. Ability to interpret data insights and turn them into clear SEO improvements. Working knowledge of WordPress, including plugin updates and routine website maintenance. Familiarity with keyword research, on-page SEO, and basic technical SEO. Ability to identify website issues and take initiative without waiting for direction. Experience with Google Search Console and Google Analytics.
Preferred Qualifications
Basic knowledge of HTML or website speed optimization. Experience working with Oxygen Builder. Familiarity with ClickUp. Experience supporting content teams with SEO recommendations. Knowledge of accessibility standards. Reporting Structure Reports to the Technology Program M a nager. Works closely with the Lead Web Developer and UX/UI Designer. Location and Work Arrangement Full-time position with remote work available for candidates located more than a 45-minute drive from Dothan, Alabama. Candidates located within a 45-minute drive of Dothan are required to work in the office. Local team members may work remotely one day per week, depending on team needs and role requirements. Working Hours Monday to Friday, 8:00 AM – 5:00 PM Central Time.
Compensation and Benefits
Paid Time Off 80 hours per year. Increases to 120 hours after 3 years of service. Increases to 144 hours after 5 years of service. Sick Leave: 5 days per year. Paid Holidays 10 paid holidays per year, including New Year's Day, Martin Luther King Jr. Day, Memorial Day, Juneteenth, July 4th, Labor Day, Thanksgiving, the Friday after Thanksgiving, Christmas Eve (half-day), Christmas Day, and the day after Christmas. Paid Family and Medical Leave: 4 weeks of paid FMLA leave. Health Insurance BCBS plans available. LAM covers 50% of the cost of individual health insurance plans. Dental and Vision Insurance: Two plans available for each type of coverage. Dental and vision insurance are not company-covered. Disability Insurance: Short-term and long-term disability coverage fully paid by LAM. Accidental Life Insurance $20,000 policy provided by LAM. Additional Information LAM supports professional growth and provides opportunities for career advancement. The company is an Equal Opportunity Employer committed to creating an inclusive workplace. The position is intended to be filled as soon as possible, with January identified as the ideal start date.