Vice President Marketing Operations

Role Description The Vice President Marketing Operations is a full-time, remote role responsible for leading the strategy, execution, and optimization of PharmEx’s marketing operations across all channels. This role oversees marketing processes, performance analytics, budgets, and technology platforms to ensure efficient, compliant, and data-driven marketing activities. Day-to-day responsibilities include developing and refining marketing operations frameworks, managing marketing automation tools, coordinating cross-functional initiatives with sales and supply chain teams, and ensuring alignment with regulatory and brand standards. The Vice President Marketing Operations will guide digital marketing efforts, optimize campaign workflows, and lead a team to deliver measurable growth in brand awareness, lead generation, and customer engagement. The role also includes vendor management, continuous process improvement, and coaching team members to maintain high operational and ethical standards.

Qualifications

Strong Marketing Operations expertise, including building processes, managing workflows, and optimizing performance across the marketing function. Demonstrated experience in Marketing strategy and leadership, preferably in pharmaceuticals, healthcare, or highly regulated industries. Proficiency with Marketing Automation platforms and CRM systems, with the ability to design, implement, and improve automated campaigns and reporting. Background in Digital Marketing, including email, web, social, and analytics, with a focus on measurable outcomes and compliance with regulatory guidelines. Advanced Project Management skills to lead complex cross-functional initiatives, manage timelines and budgets, and drive continuous process improvement. Excellent analytical, communication, and stakeholder management skills, with the ability to translate data into strategic decisions. Proven leadership experience managing and developing marketing teams in a remote or distributed environment. Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA or advanced degree is preferred. Experience in pharmaceutical distribution, healthcare supply chain, or related sectors is highly beneficial. High ethical standards and familiarity with regulatory and compliance considerations in healthcare and pharmaceutical marketing.